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I am an Innovative Instructional Designer with over 10 years of experience in corporate learning and development, specializing in eLearning design, enablement, and LMS strategy.\n\nI’m skilled at creating branded, data-driven learning experiences that simplify complex processes and elevate learner engagement. I collaborate across product, marketing, and operations teams to align training with business goals. I’m recognized for combining creativity, leadership, and technical expertise to deliver learning programs that drive adoption and performance improvement.…I am an Innovative Instructional Designer with over 10 years of experience in corporate learning and development, specializing in eLearning design, enablement, and LMS strategy.\n\nI’m skilled at creating branded, data-driven learning experiences that simplify complex processes and elevate learner engagement. I collaborate across product, marketing, and operations teams to align training with business goals. I’m recognized for combining creativity, leadership, and technical expertise to deliver learning programs that drive adoption and performance improvement.

ALEXANDRA SELBY

Instructional Designer, Online Trainer, Web Designer, +2

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I am an Innovative Instructional Designer with over 10 years of experience in corporate learning and development, specializing in eLearning design, enablement, and LMS strategy.\n\nI’m skilled at creating branded, data-driven learning experiences that simplify complex processes and elevate learner engagement. I collaborate across product, marketing, and operations teams to align training with business goals. I’m recognized for combining creativity, leadership, and technical expertise to deliver learning programs that drive adoption and performance improvement.…I am an Innovative Instructional Designer with over 10 years of experience in corporate learning and development, specializing in eLearning design, enablement, and LMS strategy.\n\nI’m skilled at creating branded, data-driven learning experiences that simplify complex processes and elevate learner engagement. I collaborate across product, marketing, and operations teams to align training with business goals. I’m recognized for combining creativity, leadership, and technical expertise to deliver learning programs that drive adoption and performance improvement.

Available to hire

I am an Innovative Instructional Designer with over 10 years of experience in corporate learning and development, specializing in eLearning design, enablement, and LMS strategy.\n\nI’m skilled at creating branded, data-driven learning experiences that simplify complex processes and elevate learner engagement. I collaborate across product, marketing, and operations teams to align training with business goals. I’m recognized for combining creativity, leadership, and technical expertise to deliver learning programs that drive adoption and performance improvement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Instructional Designer at Uptempo

January 1, 2022 - November 14, 2025

Design and develop end-to-end digital learning experiences for global SaaS teams, leveraging adult learning principles and modern instructional design practices. Create branded, interactive eLearning modules using Articulate Storyline, Rise, and Docebo LMS, ensuring alignment with company branding and accessibility standards. Collaborate cross-functionally with Product, Marketing, and Finance teams to translate complex workflows into clear, engaging, and scalable learning content. Lead the design and rollout of enablement programs that improved platform adoption and confidence across multiple departments. Customize and maintain the Docebo LMS interface through HTML/CSS, enhancing usability, brand consistency, and learner engagement.

Senior Learning & Development Specialist at Canadian Western Bank

January 1, 2023 - January 1, 2023

Designed and developed customized learning solutions including course descriptions, lesson plans, supporting materials, and relevant assessment tools. Collaborated with stakeholders to create assessments using evaluation methodologies and tools that measure successful knowledge transfer for internal and external programs. Proactively improved LMS processes and systems to support efficiency and scalability. Provided technical support, troubleshooting, and testing for LMS and virtually led training. Supported the development of long-term learning goals for organizational continuous development.

Training & Employee Development Specialist at Cambrian Credit Union

January 1, 2022 - January 1, 2022

Managed the full learning cycle: needs assessments, design, development, facilitation, and evaluation. Created engaging eLearning using Articulate Storyline, Adobe Creative Suite, and the company LMS. Collaborated with SMEs to identify training needs and implement impactful learning initiatives. Managed training budgets and reporting on key learning metrics.

Learning & Development Business Partner at Palliser Furniture Upholstery

January 1, 2020 - January 1, 2020

Conducted needs assessments in both the manufacturing and corporate areas to determine training needs. Facilitated company-wide training programs. Developed and managed employee engagement programs including: mentorship program, Management Development program, Lunch and Learn, book club. Designed program evaluation tools to measure KPIs. Managed company-wide training budget.