Hello, I’m Hosna Zare, a Creative Lead and Senior Graphic Designer with 11+ years of experience across agency, corporate, startup, and global brand environments. I hold dual master's degrees in Graphic Design and Visual Communication, and I specialize in branding, integrated multi-channel campaigns, packaging, UI/UX, and storytelling that shapes memorable visual identities across print, web, and social media. I bring a distinctive voice to colour, composition, and storytelling, informed by synesthesia to craft design with personality. I’m passionate about creative leadership, mentoring talent, and collaborating with cross-functional teams to transform client briefs into innovative, on-brand solutions that drive engagement.

Hosna Zare

Hello, I’m Hosna Zare, a Creative Lead and Senior Graphic Designer with 11+ years of experience across agency, corporate, startup, and global brand environments. I hold dual master's degrees in Graphic Design and Visual Communication, and I specialize in branding, integrated multi-channel campaigns, packaging, UI/UX, and storytelling that shapes memorable visual identities across print, web, and social media. I bring a distinctive voice to colour, composition, and storytelling, informed by synesthesia to craft design with personality. I’m passionate about creative leadership, mentoring talent, and collaborating with cross-functional teams to transform client briefs into innovative, on-brand solutions that drive engagement.

Available to hire

Hello, I’m Hosna Zare, a Creative Lead and Senior Graphic Designer with 11+ years of experience across agency, corporate, startup, and global brand environments. I hold dual master’s degrees in Graphic Design and Visual Communication, and I specialize in branding, integrated multi-channel campaigns, packaging, UI/UX, and storytelling that shapes memorable visual identities across print, web, and social media.

I bring a distinctive voice to colour, composition, and storytelling, informed by synesthesia to craft design with personality. I’m passionate about creative leadership, mentoring talent, and collaborating with cross-functional teams to transform client briefs into innovative, on-brand solutions that drive engagement.

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Language

English
Fluent

Work Experience

Creative Lead at Williams Lea
May 1, 2025 - November 15, 2025
Led and mentored a global creative team of 20 designers, conducting regular 1:1s, team meetings, and performance reviews to drive skill development in digital and print design, workload management, and cross-disciplinary collaboration. Implemented a structured quality-control system to raise creative standards through feedback, training, and design reviews, reducing revisions and improving consistency. Executed high-impact integrated campaigns for Clifford Chance, producing over 30 marketing, digital, and animation assets daily to reinforce brand identity. Interpreted complex briefs to deliver innovative branded solutions aligned with vision, expectations, and commercial goals. Provided technical oversight of print and digital production, including pre-press and final delivery for multiple global markets, ensuring on-time delivery.
Creative Lead and Brand Design Specialist at Forer LTD
May 1, 2025 - May 1, 2025
Designed comprehensive brand guidelines for UK startups including Memoir AI, Real Taste, Unravel AI, Haader Food, and Kornoo, covering logo, typography, and color systems. Directed multi-channel design—logo, mascots, packaging, motion graphics, and UX/UI for AI-powered apps—ensuring cohesive brand experiences and seamless user journeys. Led and coached a 14-member design team across projects, improving efficiency and on-brand delivery under tight deadlines. Served as liaison between clients and studio, aligning design strategy with business goals and collaborating with founders, developers, and marketers.
Senior Brand and Design Specialist at Father’s Farm Foods
February 1, 2024 - February 1, 2024
Developed brand identity and packaging for 40+ FMCG products, boosting shelf visibility and consumer recognition. Led multi-channel campaigns across packaging, in-store POS, digital, and print, aligned with marketing objectives. Managed multiple branding projects, meeting deadlines and delivering high-quality results. Strengthened marketing campaigns and exhibition presence, contributing to a 20% increase in sales inquiries.
Freelance Graphic Designer at Global Brands and Agencies
February 1, 2023 - February 1, 2023
Delivered branding, packaging, and digital campaigns for 25+ global clients in retail and consumer sectors. Created impactful visual identities and digital assets that increased client visibility and engagement across markets. Built lasting client relationships through proactive communication, creative problem-solving, and reliable delivery. Executed worldwide design strategies to ensure brand coherence across languages, platforms, and cultural contexts.
Design Manager and Graphic Designer at ICFP Company
November 1, 2018 - November 1, 2018
Directed and scaled the creative department from a small studio to a 5-designer team over three years, driving consistent business growth and creative excellence. Designed branding and advertising projects for local and international clients, including branding, packaging, billboards, and exhibition designs. Mentored junior designers in conceptual thinking and production, elevating quality and improving workflow efficiency. Represented the company as a Tournament Referee at the International Packaging & Print Exhibition in Iran.

Education

Master of Graphic Design at Leeds Arts University, UK
January 11, 2030 - November 15, 2025
Master of Visual Communication at Ferdows University
January 11, 2030 - November 15, 2025

Qualifications

BA in Architectural Engineering
January 11, 2030 - November 15, 2025
Explore Enterprise
January 11, 2030 - November 15, 2025
Finding Professional Voice & Impact
January 11, 2030 - November 15, 2025
Foundations of UX Design
January 11, 2030 - November 15, 2025
Design and Make Infographics
January 11, 2030 - November 15, 2025
Visual Elements of UI Design
January 11, 2030 - November 15, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Consumer Goods, Software & Internet