I'm a founder and brand director with 6+ years of experience in the fashion industry and fast-paced environments. I love turning creative ideas into market-ready brands, building eco-conscious collections, and coordinating cross-functional teams across Asia. Driven by a passion for innovation and working in multicultural environments, I combine a structured, business-minded approach with hands-on product development, marketing, and launches. I adapt quickly, balance creativity with strategy, and thrive on delivering measurable results and strong partnerships.

Léa Forges

I'm a founder and brand director with 6+ years of experience in the fashion industry and fast-paced environments. I love turning creative ideas into market-ready brands, building eco-conscious collections, and coordinating cross-functional teams across Asia. Driven by a passion for innovation and working in multicultural environments, I combine a structured, business-minded approach with hands-on product development, marketing, and launches. I adapt quickly, balance creativity with strategy, and thrive on delivering measurable results and strong partnerships.

Available to hire

I’m a founder and brand director with 6+ years of experience in the fashion industry and fast-paced environments. I love turning creative ideas into market-ready brands, building eco-conscious collections, and coordinating cross-functional teams across Asia.

Driven by a passion for innovation and working in multicultural environments, I combine a structured, business-minded approach with hands-on product development, marketing, and launches. I adapt quickly, balance creativity with strategy, and thrive on delivering measurable results and strong partnerships.

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Language

French
Fluent
English
Fluent
Spanish; Castilian
Advanced
Thai
Beginner

Work Experience

Founder & Brand Director at WIM Lingerie
January 1, 2024 - November 16, 2025
Co-founded and leads WIM Lingerie, a premium upcycled deadstock lingerie brand. Responsible for brand concept and development, sourcing and supplier relationships, product design coordination, packaging and branding, digital strategy, online/offline sales, pop-up events, and overall business growth. Oversees content creation, marketing campaigns, e-commerce management, and partnerships; drives brand growth through marketing, pricing, and operations.
Upcycling Raw Materials and Local Brand Manager at Chantelle Lingerie
January 1, 2025 - January 1, 2025
Led upcycling initiative, eliminating 0% waste material destruction, and developing eco-conscious brands in Thailand, Vietnam, Tunisia, and Morocco. Drove product development, marketing, and B2B/B2C strategies; managed pop-ups, product launches, and market expansion.
Sales Manager at Chantelle Lingerie
January 1, 2025 - January 1, 2025
Coordinated commercial prospects, developed sales plans for B2B and B2C channels, and supported partner relationships to drive revenue growth in Europe and Asia. Prospected new business and nurtured existing accounts.
Marketing and Project Manager Assistant at Chantelle Lingerie
December 31, 2019 - December 31, 2019
Supported marketing and project management activities, including translations, retail operations, and cross-functional collaboration across teams in France.
Volunteer at HQ Tarpu Sonqo
June 1, 2018 - July 31, 2018
Caring for young children (6 months to 10 years). Taught basic skills through activities and cared for children in a community program.
Event Manager at Student Union ESSEC Business School (Morocco Campus)
December 31, 2017 - December 31, 2017
Organization and management of events for 35 students during parties outside the school and the Student Union campaign for the whole school over two days (approximately 2,000 students).
Volunteer at Bangkok Community Help
December 31, 2024 - December 31, 2024
Preparation and distribution of food for persons in need.
Retail Development Project Manager at Chantelle Lingerie
December 31, 2020 - December 31, 2020
Led the reuse of textile deadstock across Asia, driving 0% waste material destruction initiative and development of eco-conscious brands in Thailand, Vietnam, Tunisia, and Morocco. Led product development, marketing, and pop-ups for new collections; coordinated supplier relationships and content creation; managed online and offline sales channels.
Volunteer at Bangkok Communications Help I
December 31, 2024 - December 31, 2024
Preparation and distribution of food for persons in need.

Education

Erasmus Exchange at Newcastle University
January 1, 2019 - January 1, 2019
Baccalaureate at Pierre Corneille High School
January 11, 2030 - November 16, 2025
International Business Degree at ESSEC Business School
September 1, 2016 - December 31, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Education, Media & Entertainment, Other, Professional Services, Wholesale & Distribution
    paper Portfolio 2025
    I am a brand and marketing manager specializing in social media management, content creation, and brand strategy. I help brands strengthen their online presence through thoughtful planning, polished visuals, and clear, consistent storytelling. My expertise includes managing social media platforms, engaging with communities, setting up and optimizing Meta advertising campaigns, and providing data-driven performance reports. I develop strategic content calendars, design on-brand posts, carousels, stories, and short-form videos, and ensure visual and narrative consistency across all platforms. I also conduct full brand audits—reviewing visuals, tone of voice, audience insights, platform performance, and competitors—to deliver actionable recommendations and growth strategies. My approach is collaborative, structured, and hands-on. Whether managing social media, creating content, or guiding brand positioning, I focus on helping brands connect meaningfully with their audience and convert through strong visuals, smart strategy, and consistent execution. illustrator resume pdf article pitchdeck animator graphicdesigner