Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm Georgina, a storyteller at heart: part journalist, part strategist, part editor, and always curious. Beyond refining copy, I shape ideas from rough briefs into clear, engaging narratives. My work spans business and finance, tourism, technology, food and wine, and consumer affairs, delivering everything from B2B thought leadership to B2C campaigns for SMEs, agencies, NGOs, multinationals and universities. Today I focus on strategic content and ghostwriting for agencies and other clients.…I'm Georgina, a storyteller at heart: part journalist, part strategist, part editor, and always curious. Beyond refining copy, I shape ideas from rough briefs into clear, engaging narratives. My work spans business and finance, tourism, technology, food and wine, and consumer affairs, delivering everything from B2B thought leadership to B2C campaigns for SMEs, agencies, NGOs, multinationals and universities. Today I focus on strategic content and ghostwriting for agencies and other clients.

Georgina Marie Crouth

Writer, Copywriter, Content Strategist, +2





I'm Georgina, a storyteller at heart: part journalist, part strategist, part editor, and always curious. Beyond refining copy, I shape ideas from rough briefs into clear, engaging narratives. My work spans business and finance, tourism, technology, food and wine, and consumer affairs, delivering everything from B2B thought leadership to B2C campaigns for SMEs, agencies, NGOs, multinationals and universities. Today I focus on strategic content and ghostwriting for agencies and other clients.…I'm Georgina, a storyteller at heart: part journalist, part strategist, part editor, and always curious. Beyond refining copy, I shape ideas from rough briefs into clear, engaging narratives. My work spans business and finance, tourism, technology, food and wine, and consumer affairs, delivering everything from B2B thought leadership to B2C campaigns for SMEs, agencies, NGOs, multinationals and universities. Today I focus on strategic content and ghostwriting for agencies and other clients.

Available to hire

Newcastle upon Tyne, United Kingdom

I’m Georgina, a storyteller at heart: part journalist, part strategist, part editor, and always curious.

Beyond refining copy, I shape ideas from rough briefs into clear, engaging narratives. My work spans business and finance, tourism, technology, food and wine, and consumer affairs, delivering everything from B2B thought leadership to B2C campaigns for SMEs, agencies, NGOs, multinationals and universities. Today I focus on strategic content and ghostwriting for agencies and other clients.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Work Experience

Content Writer & Strategist at Irvine Partners

January 1, 2025 - November 16, 2025

Content Writer & Strategist at a creative communications agency; responsible for client content strategy, articles, press releases and social-media campaigns.

Associate Editor & Reporter at Daily Maverick / Business Maverick

December 1, 2024 - December 1, 2024

Managed business content and newsletters for a large national audience; researched and wrote features on business, policy and consumer issues; improved editorial workflow and audience engagement.

Commissioner (Part-time) at Western Cape Rental Housing Tribunal

June 1, 2023 - June 1, 2023

Applied consumer-protection and communications expertise to resolve disputes, draft rulings and ensure public information was clear and accessible.

Freelance Writer & Editor at Self-employed / Freelance

March 1, 2006 - November 16, 2025

Provide writing, editing and content strategy to agencies and companies in finance, tourism and media. Ghostwrite articles, reports and thought-leadership for senior executives. Advise brands on tone of voice, messaging and narrative copy.

Freelance Writer & Editor at Freelance

March 1, 2006 - November 16, 2025

Journalist at Independent Media

March 1, 2005 - September 1, 2014

Copy editor, reporter and page designer.

Consumer editor (contract) at Independent media

September 1, 2015 - February 1, 2022

Consumer and personal finance writer. My work was syndicated across multiple outlets.

Content Writer & Strategist at Irvine Partners, Creative Communications Agency

January 1, 2025 - Present

Plan, write and edit content for corporate clients, including thought leadership, articles, communication strategies, press releases and social-media campaigns.

Associate Editor & Reporter at Daily Maverick / Business Maverick

July 1, 2022 - December 31, 2024

Managed business content and newsletters for a large national audience. Researched and wrote features on business, policy and consumer issues. Improved editorial workflow and strengthened audience engagement.

Commissioner (Part-time) at Western Cape Rental Housing Tribunal

July 1, 2020 - June 30, 2023

Applied consumer-protection and communication expertise to resolve disputes, draft rulings and ensure public information was clear and accessible.