I am Alex, a seasoned Media Designer, Art Director, product photographer Ui and print specialist with over twenty years of experience shaping graphics, brands and digital interfaces. My work spans traditional advertising, product design, and increasingly complex digital media, always with a strong eye for production quality, color accuracy, and scalable visual systems. As the founder of Waldbrand Clothing, I gained hands-on experience in marketing, distribution and sales, which complements my design discipline and speaks to my collaborative, end-to-end project mindset. I enjoy organizing diverse media projects, from concept through final artwork and pre-press, and I am comfortable coordinating across teams and remote locations across Europe. In recent years I have built expertise in digital media, CMS-based websites, SEO, and analytics, along with corporate design, catalogue production, mailings, and media planning. I am adept at creating and refining visual systems for apps, websites and software, and I bring strong typography, layout, photography/editing, and illustration skills to every project. I thrive in environments that demand a blend of conceptual thinking and hands-on execution, and I am open to flexible, remote and hybrid solutions. I would value the opportunity to present my portfolio and discuss how I can contribute to your team.

Alex

I am Alex, a seasoned Media Designer, Art Director, product photographer Ui and print specialist with over twenty years of experience shaping graphics, brands and digital interfaces. My work spans traditional advertising, product design, and increasingly complex digital media, always with a strong eye for production quality, color accuracy, and scalable visual systems. As the founder of Waldbrand Clothing, I gained hands-on experience in marketing, distribution and sales, which complements my design discipline and speaks to my collaborative, end-to-end project mindset. I enjoy organizing diverse media projects, from concept through final artwork and pre-press, and I am comfortable coordinating across teams and remote locations across Europe. In recent years I have built expertise in digital media, CMS-based websites, SEO, and analytics, along with corporate design, catalogue production, mailings, and media planning. I am adept at creating and refining visual systems for apps, websites and software, and I bring strong typography, layout, photography/editing, and illustration skills to every project. I thrive in environments that demand a blend of conceptual thinking and hands-on execution, and I am open to flexible, remote and hybrid solutions. I would value the opportunity to present my portfolio and discuss how I can contribute to your team.

Next availability:
January 2, 2026

I am Alex, a seasoned Media Designer, Art Director, product photographer Ui and print specialist with over twenty years of experience shaping graphics, brands and digital interfaces. My work spans traditional advertising, product design, and increasingly complex digital media, always with a strong eye for production quality, color accuracy, and scalable visual systems. As the founder of Waldbrand Clothing, I gained hands-on experience in marketing, distribution and sales, which complements my design discipline and speaks to my collaborative, end-to-end project mindset. I enjoy organizing diverse media projects, from concept through final artwork and pre-press, and I am comfortable coordinating across teams and remote locations across Europe.

In recent years I have built expertise in digital media, CMS-based websites, SEO, and analytics, along with corporate design, catalogue production, mailings, and media planning. I am adept at creating and refining visual systems for apps, websites and software, and I bring strong typography, layout, photography/editing, and illustration skills to every project. I thrive in environments that demand a blend of conceptual thinking and hands-on execution, and I am open to flexible, remote and hybrid solutions. I would value the opportunity to present my portfolio and discuss how I can contribute to your team.

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Language

German
Fluent
English
Advanced
French
Beginner

Work Experience

Art Director at Identity Werbeagentur GmbH
February 29, 2024 - February 29, 2024
Conceived, designed and implemented digital and print concepts; developed and refined corporate design concepts; designed graphical interfaces for apps, software and websites; conducted market and trend research; managed content across multiple platforms; performed text/image editing and retouching; produced presentations, mailings, catalogs, price lists and newsletters; handled pre-press and color management; organized cloud-based archives; planned media and liaised with publishing houses; provided international client support; supervised interns and facilitated knowledge transfer. Played a key role in leading design sprint support and in migrating to remote work during the pandemic while maintaining high-quality outputs and strong client relationships.
Graphic Designer at Esmeyer GmbH & Co. KG
December 1, 2018 - December 1, 2018
Further development and realization of corporate design; design of catalogs; administration and maintenance of the Oxid-based online shop; performed image editing; executed mailings and dialogue marketing campaigns; ensured high print quality as final artwork for print materials; coordinated and awarded print jobs including large catalog projects with print runs up to 170,000 copies.
Graphic Designer at stotz-design.com GmbH + Co. KG
December 1, 2017 - December 1, 2017
Design and execution of editorial design projects (employee magazine for Storch Ciret Group, 7 languages); created layouts for magazines, brochures and catalogs across various industries; developed trade fair stands and POS materials; performed image editing and retouching; produced final artwork for print templates; contributed design ideas and strategies to fulfill project needs.
Graphic Designer at Paradise Customs Sylt e.K.
January 1, 2015 - January 1, 2015
On-site dedicated photo studio production of high-end product imagery; meticulous post-processing for product displays, online banners, advertising designs and print materials; crafted newsletters and managed content across platforms; optimized the online shop for SEO and monitored marketing initiatives; curated social media presence; created content for a 700 m2 retail space with POS graphics and immersive projections.
Technical Support at Upclick, Market-Engines
January 1, 2012 - January 1, 2012
Provided technical telephone support for PDF software (SODA PDF) for North American and European customers; prepared communications and quotations for key accounts; contributed to interface text and copy; processed complaints and payments; trained new staff and supported customers in Pear-to-Pear service; involved in negotiations and sales activities for Northern Europe.
Freelance Graphic Designer at Waldbrand Clothing
January 1, 2011 - January 1, 2011
Conceptualized and expanded the online shop, broadened product range, and pursued new business partnerships; developed and unified corporate design across media; executed marketing campaigns, attended trade fairs and design markets; managed B2B distribution in DACH region; produced layouts and final artwork for digital and printed advertising and packaging; handled product photography and image editing; oversaw textile screen printing for Waldbrand and client work; organized screen printing workshops for individuals and teams; contributed to varied graphic design projects.
Graphic Designer at SCARSO Visuelle Realisationen OHG
January 1, 2008 - January 1, 2008
Managed end-to-end process for digital and offset print productions in-house; ensured precise color rendition and color management; planned projects and liaised with customers; oversaw image refinement, layout design and final artwork; led development of trade fair exhibits and deployed a web-to-print application for Peek & Cloppenburg across multiple regions; served clients including Peek & Cloppenburg, Messe Düsseldorf, Ben Sherman, 3M, among others.
Entrepreneur at Waldbrand Clothing
January 1, 2007 - January 1, 2007
Founded the Waldbrand brand, developed an extensive motif range and screen-printed textiles; built supplier networks and customer base in B2B and B2C; designed corporate identity, logos, catalogs and sales materials; led marketing campaigns and participated in trade fairs and events; conducted sales tours across the DACH region; engaged in affiliate marketing on platforms such as DaWanda, eBay and Etsy.
Freelance Graphic Designer at Waldbrand Media
January 1, 2017 - January 1, 2017
Conceptualized and extended the online shop, expanded product range, and acquired new business partners; refined corporate design for brand consistency; conducted online marketing and campaigns; delivered final artwork for digital and print advertising and packaging; performed product photography and image editing; organized screen printing workshops; delivered graphic design projects for various clients.
Freelance Graphic Designer at Waldbrand Media
February 1, 2024 - November 17, 2025
Supported existing customers and acquired new ones; delivered graphic design for digital and print; concepted branding and corporate design; created logos, color schemes and key visuals; managed online shop operations including production and shipping; supervised screen printing workshops and delivered web/print collateral for clients.

Education

Abitur at Ruhr Kolleg Essen
January 1, 2003 - January 1, 2006

Qualifications

Abitur
January 1, 2003 - January 1, 2006

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Manufacturing