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Hi, I’m Anna Booth, a multidisciplinary motion designer specializing in 2D animation with strong design and storytelling. I help brands communicate to customers in a fun and engaging way through expressive 2D animation, brand systems, and illustrated assets. I’ve worked with industry-leading brands such as Red Bull, TGI Fridays and the NHS, and I love crafting content that resonates across digital, print, and social channels. Across freelance projects and senior roles at Informa Markets, Claritas Hearing, and CPL Training Group, I’ve delivered creative campaigns for global brands and corporate events. I enjoy shaping creative direction, mentoring teams, and delivering on-brand content that hits KPIs, while collaborating closely with clients and stakeholders such as the Australian Tourism Board to push creative boundaries.…Hi, I’m Anna Booth, a multidisciplinary motion designer specializing in 2D animation with strong design and storytelling. I help brands communicate to customers in a fun and engaging way through expressive 2D animation, brand systems, and illustrated assets. I’ve worked with industry-leading brands such as Red Bull, TGI Fridays and the NHS, and I love crafting content that resonates across digital, print, and social channels. Across freelance projects and senior roles at Informa Markets, Claritas Hearing, and CPL Training Group, I’ve delivered creative campaigns for global brands and corporate events. I enjoy shaping creative direction, mentoring teams, and delivering on-brand content that hits KPIs, while collaborating closely with clients and stakeholders such as the Australian Tourism Board to push creative boundaries.

Anna Booth

2D Animator, Motion Graphic Designer, Graphic Designer, +2

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Hi, I’m Anna Booth, a multidisciplinary motion designer specializing in 2D animation with strong design and storytelling. I help brands communicate to customers in a fun and engaging way through expressive 2D animation, brand systems, and illustrated assets. I’ve worked with industry-leading brands such as Red Bull, TGI Fridays and the NHS, and I love crafting content that resonates across digital, print, and social channels. Across freelance projects and senior roles at Informa Markets, Claritas Hearing, and CPL Training Group, I’ve delivered creative campaigns for global brands and corporate events. I enjoy shaping creative direction, mentoring teams, and delivering on-brand content that hits KPIs, while collaborating closely with clients and stakeholders such as the Australian Tourism Board to push creative boundaries.…Hi, I’m Anna Booth, a multidisciplinary motion designer specializing in 2D animation with strong design and storytelling. I help brands communicate to customers in a fun and engaging way through expressive 2D animation, brand systems, and illustrated assets. I’ve worked with industry-leading brands such as Red Bull, TGI Fridays and the NHS, and I love crafting content that resonates across digital, print, and social channels. Across freelance projects and senior roles at Informa Markets, Claritas Hearing, and CPL Training Group, I’ve delivered creative campaigns for global brands and corporate events. I enjoy shaping creative direction, mentoring teams, and delivering on-brand content that hits KPIs, while collaborating closely with clients and stakeholders such as the Australian Tourism Board to push creative boundaries.

Available to hire

Hi, I’m Anna Booth, a multidisciplinary motion designer specializing in 2D animation with strong design and storytelling. I help brands communicate to customers in a fun and engaging way through expressive 2D animation, brand systems, and illustrated assets. I’ve worked with industry-leading brands such as Red Bull, TGI Fridays and the NHS, and I love crafting content that resonates across digital, print, and social channels.

Across freelance projects and senior roles at Informa Markets, Claritas Hearing, and CPL Training Group, I’ve delivered creative campaigns for global brands and corporate events. I enjoy shaping creative direction, mentoring teams, and delivering on-brand content that hits KPIs, while collaborating closely with clients and stakeholders such as the Australian Tourism Board to push creative boundaries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

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Expert

Expert

Intermediate

Work Experience

Motion Designer (Freelance) at Self-employed / Freelance

February 1, 2023 - November 18, 2025

Specialising in 2D animation with strong design and storytelling. Create 2D animations in After Effects, develop digital and print design campaigns and brand systems, and produce storyboards, style frames, animatics, character designs, and illustrated assets. Liaise with clients via email, video calls, and in-person meetings; pitch ideas to brands and studios; manage delivery of creative campaigns to meet deadlines; organize digital assets and file systems. Also handle business administration, invoices, CRM management, websites, and social media.

Video and Digital Design Manager at Informa Markets

January 31, 2023 - January 31, 2023

Creative Direction: responsible for overall creative direction and ensuring consistency across all materials. Produced social media posts, explainer videos, animated logos, event signage, stage backdrops, event round-up videos, virtual events, website graphics, podcast highlights, and infographics. Collaborated with marketing teams, suppliers, and clients to push boundaries and create engaging content. Communicated with clients such as the Australian Tourism Board to deliver on-brand campaigns. Led teams to deliver creative campaigns under tight deadlines. Managed a team and mentored junior members. Attended corporate events.

Graphic Designer at Claritas Hearing

May 31, 2018 - May 31, 2018

Heading the creative department. Created designs for digital and print for national press campaigns, events, animated social videos, infographics and digital campaigns. Worked with marketers and software engineers to deliver projects. Communicated within the team and wider business. Project managed to meet deadlines. Ensured file management and acted as brand custodian.

Animation Team Leader at CPL Training Group

April 30, 2017 - April 30, 2017

Progressed from junior to team leader at the UK’s leading E-Learning company, producing videos and interactive graphics for global brands. Developed storyboards, style frames, illustrated assets, character designs, and animation for educational videos and interactive UX. Managed a team of animators through an animation pipeline, ensuring consistency across videos and time management. Communicated within the team, wider business, and clients. Developed and pitched ideas, leading the team to deliver projects from design through to completed animations.