I am a profit-driven marketing professional with a proven track record of driving solid and sustainable financial growth through top-notch marketing solutions, innovative branding strategies, and dynamic team collaboration. My experience spans B2B and B2C across startups and Fortune 100 and 500 companies, delivering profitable initiatives that boost sales, attract and retain customers, and strengthen brand equity. I excel in strategic marketing, demand generation, CRM automation, and data-driven campaigns, with expertise in ABM, content programs, and cross-functional leadership. I thrive in fast-paced environments and enjoy turning insights into action, building strong partnerships with digital media, agencies, and internal stakeholders to achieve measurable ROI and long-term growth.

Sean Rosenthal

I am a profit-driven marketing professional with a proven track record of driving solid and sustainable financial growth through top-notch marketing solutions, innovative branding strategies, and dynamic team collaboration. My experience spans B2B and B2C across startups and Fortune 100 and 500 companies, delivering profitable initiatives that boost sales, attract and retain customers, and strengthen brand equity. I excel in strategic marketing, demand generation, CRM automation, and data-driven campaigns, with expertise in ABM, content programs, and cross-functional leadership. I thrive in fast-paced environments and enjoy turning insights into action, building strong partnerships with digital media, agencies, and internal stakeholders to achieve measurable ROI and long-term growth.

Available to hire

I am a profit-driven marketing professional with a proven track record of driving solid and sustainable financial growth through top-notch marketing solutions, innovative branding strategies, and dynamic team collaboration. My experience spans B2B and B2C across startups and Fortune 100 and 500 companies, delivering profitable initiatives that boost sales, attract and retain customers, and strengthen brand equity. I excel in strategic marketing, demand generation, CRM automation, and data-driven campaigns, with expertise in ABM, content programs, and cross-functional leadership. I thrive in fast-paced environments and enjoy turning insights into action, building strong partnerships with digital media, agencies, and internal stakeholders to achieve measurable ROI and long-term growth.

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Language

English
Fluent

Work Experience

Marketing Director at Voltage Pay
September 1, 2023 - November 18, 2025
Contract Marketing Director responsible for repositioning the brand to a payment-solutions partner, launching ABM and digital campaigns targeting mid-market merchants, building a demand-generation framework with CRM, automation, and lead scoring, revamping website messaging for higher conversions, and reallocating budget toward SEO and LinkedIn to achieve a 3.2:1 marketing ROI.
Marketing Director at Rosenberg Research
September 30, 2023 - September 30, 2023
Led all marketing and communications for economist David Rosenberg’s research startup; drove 2022 revenue growth by 30%. Managed HubSpot email marketing (2M emails; 22% Open Rate; 20% CTR in 2022), digital media partnerships, PPC/SEO, and social media; grew @EconGuyRosie’s Twitter following by 85K (145K to 230K) in 2022; tracked performance and ROI across campaigns.
Director of Marketing at Mayfair Clubs
August 31, 2018 - August 31, 2018
Developed and implemented the organization’s digital and traditional marketing strategy, promotional calendar, and branding campaigns; managed a team of marketing specialists; coordinated the Rogers Cup event sponsorship generating significant new membership revenue; led social media and influencer strategies across GTA locations.
Director of Marketing at ScribbleLive
August 31, 2014 - August 31, 2014
Spearheaded a SaaS-focused marketing strategy that broadened the client base beyond news/media to multiple industries; doubled quarterly sales leads for two years; built agency-partner programs and global events; managed marketing budget and positioned the company as an industry thought leader.
Sr. Digital Marketing and Communications Manager - B2B at Osler, Hoskin & Harcourt
November 30, 2010 - November 30, 2010
Oversaw digital marketing and communications for B2B initiatives, aligning marketing with business goals and supporting firm-wide branding and thought leadership.
Sr Online Marketing Manager & Web Product Manager - B2B at ConferencePlus
April 30, 2008 - April 30, 2008
Led online marketing and web/product initiatives to drive B2B SaaS growth; supported event programs and client acquisition.
Marketing Director at Voltage Pay
September 1, 2023 - November 26, 2025
Repositioned brand from processor to payment-solutions partner, driving a 45% lift in qualified enterprise leads. Launched ABM and digital campaigns targeting mid-market merchants, boosting engagement by 35%. Built a demand-generation framework integrating CRM, automation, and lead scoring, shortening the sales cycle by 22%. Revamped website and messaging to highlight consultative value, improving conversions and dwell time. Created customer success and content programs that demonstrate ROI and support sales and renewals. Reallocated budget toward SEO and LinkedIn to achieve a 3.2:1 marketing ROI.
Marketing Director at Rosenberg Research
September 1, 2023 - September 1, 2023
Created and executed all marketing and communications for economist David Rosenberg's research start-up. Initiatives contributed to 30% revenue growth in 2022. Managed HubSpot email marketing campaigns (about 2 million emails; 22% open rate; 20% CTR in 2022). Directed relationships with digital media, website, IT, and creative agency partners; led digital media buys, partnerships, and sponsorships. Built and maintained a social media presence (YouTube, Facebook, Twitter) and increased @EconGuyRosie's Twitter followers by 25% (145k → 230k) in 2022. Measured performance across digital and traditional campaigns; managed PPC campaigns and SEO (200% growth in first year).
Marketing Director at Canadian Dental Services
July 1, 2021 - July 1, 2021
Directed national and local marketing for CDS corporate and 18 clinics across Canada, overseeing digital, print, radio, and outdoor campaigns. Executed corporate branding campaigns, managed media buys, partnerships, and sponsorships. Built and maintained relationships with digital media, website, IT, and creative agency partners; maintained a social media presence across platforms; measured and reported on marketing performance; managed PPC (AdWords, Bing) and SEO.
Director of Marketing at Mayfair Clubs
August 1, 2018 - August 1, 2018
Led digital and traditional marketing, increasing new memberships 20-30% annually and growing revenue by 7.5 million over three years. Developed and executed a comprehensive marketing strategy and promotional calendar; managed a team of five; organized Rogers Cup sponsorship generating $1M in new membership revenue. Crafted social media and influencer strategies across multiple GTA locations; led branding, website launch, and internal/external communications. Managed web advertising, partnerships, and sponsorships; tracked performance using web metrics to refine online strategy.
Director of Marketing at ScribbleLive
August 1, 2014 - August 1, 2014
Spearheaded a SaaS marketing strategy, attracting blue-chip clients such as Manulife, Sun Life, TIFF, and PWC in the first year. Doubled sales leads generated each quarter for two years. Led social media marketing and influencer initiatives; pioneered an agency-partner program that remains ScribbleLive's top revenue driver. Expanded focus from a niche market to broader industries, increasing revenue potential. Planned and executed 20+ events worldwide (New York, San Francisco, Dubai, London). Built and managed marketing budget, delivering high-quality campaigns under budget. Led branding campaigns and supported thought leadership that contributed to industry recognition.
Sr. Digital Marketing and Communications Manager - B2B at Osler, Hoskin & Harcourt
November 1, 2010 - November 1, 2010
Led B2B digital marketing and communications for a law firm; increased leads; managed social presence; directed digital and traditional campaigns; oversaw strategic partnerships with media and vendors; tracked campaign performance.
Sr Online Marketing Manager & Web Product Manager - B2B at ConferencePlus
April 1, 2008 - April 1, 2008
Drove SAAS marketing for a software company; secured clients in target markets; doubled leads quarter over quarter; built agency partnerships; organized and executed 20+ events; managed budgets.

Education

at Michigan State University
January 11, 2030 - November 18, 2025
at Michigan State University
January 11, 2030 - November 26, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Professional Services, Media & Entertainment, Software & Internet, Healthcare