T-Booster by GoldenX in collab with Herger Medicine

Patricia Naya Weil
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I led the creative strategy and execution for a U.S.-based DTC testosterone booster brand advertising primarily on Meta (Facebook & Instagram).

The core challenge was scaling paid ads for a sexual health supplement within extremely strict platform policies where explicit claims, body transformations, sexual imagery, and certain keywords are heavily restricted, while also avoiding creative fatigue in a competitive market.