• 10+ years of experiences in the strategic, creative and technical aspects of the Marketing Communications field (Graphic Design, Copywriting, PR, MarCom Strategies, Social Media Strategies and Advertising). • UX/UI and Figma Experience. • Digital Marketing experience including: Website Creation, SEO, Content Creation, Media Plan Creation, Google Advertising, Social Media Advertising, Influencer Relations, Backlink Building and Affiliate Marketing. • Extensive experience spanning omni-channel communications on the client and agency sides, as well as the public, private, and startup sectors. • Knowledge in multiple applications including: MS Word, MS PowerPoint, MS Excel, Adobe Illustrator, Adobe Photoshop, Figma, Google Search Console, Google Analytics, Google Ads and Meta Advertising, LinkedIn Advertising. • Winner of an investment-partnership of 100,000 USD from Yas Island, Abu Dhabi. • Author of a humor-intended dictionary about Jordanian terms, which was sold in seven outlets including Virgin Mega Store.…

Shereen Qardan

• 10+ years of experiences in the strategic, creative and technical aspects of the Marketing Communications field (Graphic Design, Copywriting, PR, MarCom Strategies, Social Media Strategies and Advertising). • UX/UI and Figma Experience. • Digital Marketing experience including: Website Creation, SEO, Content Creation, Media Plan Creation, Google Advertising, Social Media Advertising, Influencer Relations, Backlink Building and Affiliate Marketing. • Extensive experience spanning omni-channel communications on the client and agency sides, as well as the public, private, and startup sectors. • Knowledge in multiple applications including: MS Word, MS PowerPoint, MS Excel, Adobe Illustrator, Adobe Photoshop, Figma, Google Search Console, Google Analytics, Google Ads and Meta Advertising, LinkedIn Advertising. • Winner of an investment-partnership of 100,000 USD from Yas Island, Abu Dhabi. • Author of a humor-intended dictionary about Jordanian terms, which was sold in seven outlets including Virgin Mega Store.…

Available to hire

• 10+ years of experiences in the strategic, creative and technical aspects of the Marketing Communications field (Graphic Design, Copywriting, PR, MarCom Strategies, Social Media Strategies and Advertising).
• UX/UI and Figma Experience.
• Digital Marketing experience including: Website Creation, SEO, Content Creation, Media Plan Creation, Google Advertising, Social Media Advertising, Influencer Relations, Backlink Building and Affiliate Marketing.
• Extensive experience spanning omni-channel communications on the client and agency sides, as well as the public, private, and startup sectors.
• Knowledge in multiple applications including: MS Word, MS PowerPoint, MS Excel, Adobe Illustrator, Adobe Photoshop, Figma, Google Search Console, Google Analytics, Google Ads and Meta Advertising, LinkedIn Advertising.
• Winner of an investment-partnership of 100,000 USD from Yas Island, Abu Dhabi.
• Author of a humor-intended dictionary about Jordanian terms, which was sold in seven outlets including Virgin Mega Store.

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Language

English
Fluent
Arabic
Fluent

Work Experience

Communications Manager at POTECH Cybersecurity
September 1, 2025 - September 1, 2025
Planning and executing integrated multi-channel campaigns to generate leads and support sales, engineering end-to-end lead journeys from TOFU to BOFU and nurturing MQLs to SQLs. Activities included webinars, landing pages, LinkedIn events, blogs, press releases, email marketing, and social content; plus on-page/off-page SEO, UX/UI updates, analytics, content creation, and event activations.
Marketing Manager at Grey Matter Training
September 1, 2022 - September 1, 2022
Led omnichannel marketing communications for luxury retail clients; supported a global online team-building event for Bvlgari; developed partnerships, media relations, and internal content strategies to drive brand awareness and engagement.
Co-founder | Brand Marketing Director at SCENE
January 1, 2022 - January 1, 2022
Co-founded a mobile/web app combining an entertainment/tourism database with a social network; defined brand positioning, created integrated campaigns, built a website/UX, and led SEO/partner engagements. Secured a $100,000 Yas Island partnership investment and managed key client contracts; achieved strong early user acquisition and SEO presence.
Marketing Communications Manager at Fresh Express
January 1, 2017 - January 1, 2017
Supervised a marketing team, created content for newsletters, website and social channels, planned SEO, and coordinated events; cultivated media relations and ensured brand aesthetic across campaigns.
Digital Marketing Specialist at Global Media Insight
January 1, 2014 - January 1, 2014
Produced assets for social media, copywriting in English & Arabic, graphic design, influencer outreach, and brand guidelines; liaised with clients to ensure cohesive campaigns.
Communications Manager at Sharjah Government Media Bureau
January 1, 2013 - January 1, 2013
Led the Digital Committee and managed daily digital/social presence; wrote speeches; organized government-level events; developed post-event evaluations and sponsorship materials; created sitemaps/UX/UI for bureau sites.
English Copywriter at Memac Ogilvy Advize
January 1, 2011 - January 1, 2011
Handled accounts including Arab Bank Middle East and Nestlé Jordan; contributed to concepts and copywriting in English.
Junior Copywriter at Team/Young & Rubicam
January 1, 2007 - January 1, 2007
Supported accounts such as Orange Jordan and Royal Jordanian Airlines with copy and concept work.
Junior Graphic Designer at Advize|Grey
January 1, 2007 - January 1, 2007
Assisted with branding and visuals for Fastlink (Zain Jordan) and other accounts; contributed to design outputs.

Education

Post-Graduate Diploma in Copywriting at AAA School of Advertising, Cape Town
January 11, 2030 - January 1, 2008
Bachelor of Arts in Graphic Design at Applied Science University, Amman
January 1, 2006 - November 23, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Government, Professional Services, Software & Internet, Travel & Hospitality