Hi, I'm Shannon McShan, a hands-on Social Media Manager with a track record of growing audiences and boosting brand visibility across multiple platforms. I specialize in multi-platform strategy development, content creation and scheduling, community engagement, and analytics-driven performance tracking. I’m passionate about turning ideas into compelling visuals and messages that resonate with audiences. I thrive in collaborative environments and enjoy aligning social media efforts with marketing goals to drive growth and meaningful connections.

Shannon McShan

Hi, I'm Shannon McShan, a hands-on Social Media Manager with a track record of growing audiences and boosting brand visibility across multiple platforms. I specialize in multi-platform strategy development, content creation and scheduling, community engagement, and analytics-driven performance tracking. I’m passionate about turning ideas into compelling visuals and messages that resonate with audiences. I thrive in collaborative environments and enjoy aligning social media efforts with marketing goals to drive growth and meaningful connections.

Available to hire

Hi, I’m Shannon McShan, a hands-on Social Media Manager with a track record of growing audiences and boosting brand visibility across multiple platforms. I specialize in multi-platform strategy development, content creation and scheduling, community engagement, and analytics-driven performance tracking.

I’m passionate about turning ideas into compelling visuals and messages that resonate with audiences. I thrive in collaborative environments and enjoy aligning social media efforts with marketing goals to drive growth and meaningful connections.

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Experience Level

Intermediate
Intermediate

Language

English
Fluent
Spanish; Castilian
Beginner

Work Experience

Social Media Manager at Glory Days 4 on 4
April 1, 2025 - November 24, 2025
Developed and implemented social media strategies achieving 3.86% follower growth and increased brand awareness across multiple platformsCreated compelling visual content including graphics, images, and videos to enhance brand presenceAnalyzed social media analytics to track performance metrics and optimize content strategyGenerated monthly KPI reports including follower growth, engagement rates, and website traffic referralsCollaborated with cross-functional teams to align social media efforts with overall marketing objectivesEngaged with followers and responded to comments/messages to foster positive customer relationships
Sales Associate at Dollar General
July 1, 2024 - November 24, 2025

Education

Makeup Artistry & Cosmetology at Paul Mitchell The School
August 1, 2017 - June 1, 2018
Cosmetology at Paul Mitchell The School
August 1, 2017 - June 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail