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I'm Andrés Tecuatl Gutiérrez, a PR and influencer marketing professional with hands-on experience building and executing campaigns for luxury brands. I thrive at the intersection of creativity and data, turning concepts into engaging experiences that connect brands with audiences across events, influencer partnerships, and omnichannel activations. I'm seeking roles in PR and influencer marketing to lead strategic campaigns, manage media relationships, and elevate brand storytelling for global luxury and lifestyle brands. My recent work with LVMH/Hublot delivered multi-million reach campaigns with top talents like Belinda, Miguel Layún, and Ana de la Reguera, and I also helped plan exclusive VIC experiences through tailored client programs.…I'm Andrés Tecuatl Gutiérrez, a PR and influencer marketing professional with hands-on experience building and executing campaigns for luxury brands. I thrive at the intersection of creativity and data, turning concepts into engaging experiences that connect brands with audiences across events, influencer partnerships, and omnichannel activations. I'm seeking roles in PR and influencer marketing to lead strategic campaigns, manage media relationships, and elevate brand storytelling for global luxury and lifestyle brands. My recent work with LVMH/Hublot delivered multi-million reach campaigns with top talents like Belinda, Miguel Layún, and Ana de la Reguera, and I also helped plan exclusive VIC experiences through tailored client programs.

Andrés Tecuatl Gutiérrez

Influencer Marketing Manager, Marketing Strategist, Brand Strategist, +2

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I'm Andrés Tecuatl Gutiérrez, a PR and influencer marketing professional with hands-on experience building and executing campaigns for luxury brands. I thrive at the intersection of creativity and data, turning concepts into engaging experiences that connect brands with audiences across events, influencer partnerships, and omnichannel activations. I'm seeking roles in PR and influencer marketing to lead strategic campaigns, manage media relationships, and elevate brand storytelling for global luxury and lifestyle brands. My recent work with LVMH/Hublot delivered multi-million reach campaigns with top talents like Belinda, Miguel Layún, and Ana de la Reguera, and I also helped plan exclusive VIC experiences through tailored client programs.…I'm Andrés Tecuatl Gutiérrez, a PR and influencer marketing professional with hands-on experience building and executing campaigns for luxury brands. I thrive at the intersection of creativity and data, turning concepts into engaging experiences that connect brands with audiences across events, influencer partnerships, and omnichannel activations. I'm seeking roles in PR and influencer marketing to lead strategic campaigns, manage media relationships, and elevate brand storytelling for global luxury and lifestyle brands. My recent work with LVMH/Hublot delivered multi-million reach campaigns with top talents like Belinda, Miguel Layún, and Ana de la Reguera, and I also helped plan exclusive VIC experiences through tailored client programs.

Available to hire

I’m Andrés Tecuatl Gutiérrez, a PR and influencer marketing professional with hands-on experience building and executing campaigns for luxury brands. I thrive at the intersection of creativity and data, turning concepts into engaging experiences that connect brands with audiences across events, influencer partnerships, and omnichannel activations.

I’m seeking roles in PR and influencer marketing to lead strategic campaigns, manage media relationships, and elevate brand storytelling for global luxury and lifestyle brands. My recent work with LVMH/Hublot delivered multi-million reach campaigns with top talents like Belinda, Miguel Layún, and Ana de la Reguera, and I also helped plan exclusive VIC experiences through tailored client programs.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

German

Beginner

Work Experience

PR & Communications Assistant at LVMH, Hublot

March 31, 2025 - March 31, 2025

Organized exclusive events and curated tailored VIC experiences, fostering deep customer engagement and enhancing brand loyalty. Led influencer marketing initiatives using LVMH’s proprietary influencer platform (DMR) to identify high-impact creators and benchmark performance. Managed full campaign lifecycle: influencer sourcing, contracts, briefing, content approval, post tracking and ROI reporting. Collaborated in planning and executing PR initiatives, managing media relationships and ensuring effective coverage of events and campaigns. Managed media monitoring, clipping reports, and advertising submissions, delivering accurate insights and actionable feedback. Oversaw the development and execution of OOH, print, and digital advertising campaigns, ensuring alignment with brand strategy and tracking success through KPIs. Supervised and approved influencer-generated content for social media, guaranteeing compliance with brand guidelines, visual standards, and accurate product mention

Leadership Program Participant at Soho House

November 30, 2024 - November 30, 2024

Participated in the CF leadership program, managing media relations to secure strategic coverage. Organized and executed a high-profile event, overseeing all aspects of planning, logistics, and delivery with precision and creativity. Led the invitation process for top-tier influencers, successfully engaging key figures to amplify the event’s reach. Negotiated and collaborated with leading brands, fostering strategic partnerships to enhance the event experience. Assembled and led a team to create impactful social media content, ensuring alignment with the event’s vision and storytelling.