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Hi there, I would like to help you with the illustrations and development should you feel the attached file is aligned with your brand philosophy. My background is mainly within the fashion industry having collaboration with international lifestyle brands for decades. The last couple of years I have ventured into illustrations and graphic design. Please don't hesitate to reach out should you feel we could collaborate on your brand. Kind Regards Leni…Hi there, I would like to help you with the illustrations and development should you feel the attached file is aligned with your brand philosophy. My background is mainly within the fashion industry having collaboration with international lifestyle brands for decades. The last couple of years I have ventured into illustrations and graphic design. Please don't hesitate to reach out should you feel we could collaborate on your brand. Kind Regards Leni

Leni Braun

Creative Director, Designer, Brand Designer, +2

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Hi there, I would like to help you with the illustrations and development should you feel the attached file is aligned with your brand philosophy. My background is mainly within the fashion industry having collaboration with international lifestyle brands for decades. The last couple of years I have ventured into illustrations and graphic design. Please don't hesitate to reach out should you feel we could collaborate on your brand. Kind Regards Leni…Hi there, I would like to help you with the illustrations and development should you feel the attached file is aligned with your brand philosophy. My background is mainly within the fashion industry having collaboration with international lifestyle brands for decades. The last couple of years I have ventured into illustrations and graphic design. Please don't hesitate to reach out should you feel we could collaborate on your brand. Kind Regards Leni

Available to hire

Hi there, I would like to help you with the illustrations and development should you feel the attached file is aligned with your brand philosophy.
My background is mainly within the fashion industry having collaboration with international lifestyle brands for decades. The last couple of years I have ventured into illustrations and graphic design.
Please don’t hesitate to reach out should you feel we could collaborate on your brand.

Kind Regards
Leni

Skills

Product Design

Fashion Design

Brand Identity

Experience Level

Product Design

Expert

Fashion Design

Expert

Brand Identity

Expert

Work Experience

Creative Director at Feneur London Ltd

January 1, 2015 - Present

Design, product, and sourcing consultancy working with premium and global brands including Fred Perry, Urban Outfitters, Agent Provocateur, Lyle & Scott, LK Bennett, Hunter Original, Lee Cooper. Led end-to-end design strategy aligned with brand DNA, target customer, and commercial objectives; restructured the London design team to improve efficiency and creative output; developed seasonal trend frameworks, color palettes, mood boards, and capsule collections; oversaw fabric, yarn, and trim sourcing; built long-term partnerships with mills and manufacturers; advised on pricing, margin structure, and product optimization; built and managed international sourcing and development teams across Europe and Asia.

Creative Consultant at London & Denmark

December 1, 2020 - Present

Creative direction and illustration for books and cross-industry projects; developed presentations and visual narratives for non-fashion clients; provided strategic creative input beyond traditional fashion contexts.

Creative Director & Founder at Villain London

January 1, 2005 - January 1, 2016

Founder and Creative Director of an internationally stocked fashion brand, distributed through Selfridges, Harrods, Harvey Nichols, Bloomingdale’s (USA), TOPMAN, ASOS, Zalando, and global independents. Built brand vision, design language, and product strategy; led international teams; directed sourcing, fabric development, pricing, and margin strategy; led wholesale strategy, agent relationships, trade shows, and concessions.

Creative Director & Founder at Clique London Ltd / Clique Purple Ltd

January 1, 2004 - January 1, 2014

Design, product, and sourcing consultancy serving brands including Roland Mouret, LK Bennett, Fred Perry (Raf Simons), Bella Freud, Richard Nicoll, Amy Winehouse Collection. Led client design development from concept to production; managed UK and Hong Kong offices (8+ staff across design, merchandising, QC, logistics, finance); built tailored global manufacturing solutions aligned with brand positioning.