Hi, I’m Micaela Diaz, a multidisciplinary designer focused on crafting cohesive brand identities and engaging visuals across graphic and fashion design. I love translating trends into practical, impactful visuals for social media, websites, and product packaging, with strong attention to typography, color, and layout. With experience from Argentina, Costa Rica, and the United States, I build brand identities and e-commerce visuals using Adobe Creative Suite, Wix, and Shopify, delivering user-friendly experiences and scalable design systems.

Micaela Diaz

Hi, I’m Micaela Diaz, a multidisciplinary designer focused on crafting cohesive brand identities and engaging visuals across graphic and fashion design. I love translating trends into practical, impactful visuals for social media, websites, and product packaging, with strong attention to typography, color, and layout. With experience from Argentina, Costa Rica, and the United States, I build brand identities and e-commerce visuals using Adobe Creative Suite, Wix, and Shopify, delivering user-friendly experiences and scalable design systems.

Available to hire

Hi, I’m Micaela Diaz, a multidisciplinary designer focused on crafting cohesive brand identities and engaging visuals across graphic and fashion design. I love translating trends into practical, impactful visuals for social media, websites, and product packaging, with strong attention to typography, color, and layout.

With experience from Argentina, Costa Rica, and the United States, I build brand identities and e-commerce visuals using Adobe Creative Suite, Wix, and Shopify, delivering user-friendly experiences and scalable design systems.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Graphic Designer & Video Designer at BN Design Studio
January 1, 2025 - January 1, 2025
Designed social media graphics and videos using Adobe Photoshop and Premiere, boosting engagement by 20%. Strategic Planning role at Meta involves strong analytical, communication, and managing apps like Notion and Click-up.
Fashion Designer
February 1, 2025 - February 1, 2025
Created technical fashion CADs and print designs in Adobe Illustrator, streamlining prototype development. Analyzed trends to inform color and print selections, ensuring market relevance.
Project Management at Hope Station
April 1, 2024 - April 1, 2024
Developed brand identity, including logo and icons, using Adobe Illustrator, strengthening market presence. Designed wireframes for Wix website, optimizing user flows and visual consistency.
Visual Merchandiser & Marketing at Entre Mareas
February 1, 2023 - February 1, 2023
Designed swimwear patterns for Shopify listings, improving user experience with visually cohesive graphics. Conducted trend research to align designs with fashion market demands.
Fashion Design Intern at Chelsea Gray
February 1, 2022 - February 1, 2022
Built inspiration boards for styling and photography, supporting trend-driven design decisions.
Fashion Design at Kings Game Polo Equipment
October 1, 2018 - October 1, 2018
Designed custom apparel graphics and e-commerce visuals, enhancing brand appeal.
Fashion Designer at Dash Sports
October 1, 2017 - October 1, 2017
Designed underwear graphics and managed production visuals, aligning with market trends.
Graphic Designer at BN Design Studio
May 1, 2023 - January 1, 2025
Designed social media graphics and videos using Adobe Photoshop and Premiere, boosting engagement by 20%. Collaborated on strategic planning and cross-functional tasks with tools like Notion and ClickUp.
Fashion Designer
August 1, 2021 - February 1, 2025
Created technical fashion CADs and print designs in Adobe Illustrator, streamlining prototype development. Analyzed trends to inform color and print selections, ensuring market relevance.
Brand Designer / Project Manager at Hope Station
May 1, 2023 - April 1, 2024
Developed brand identity, including logo and icons, using Adobe Illustrator; designed wireframes for Wix website, optimizing user flows and visual consistency.
Visual Merchandiser at BC Surf
December 1, 2022 - March 1, 2023
Curated product displays for online and in-store; enhanced user engagement through strategic visuals.
Graphic Designer & Marketing at Entre Mareas
November 1, 2022 - February 1, 2023
Designed swimwear patterns for Shopify listings; conducted trend research to align designs with fashion market demands.
Fashion Designer Intern at Chelsea Gray
August 1, 2021 - February 1, 2022
Built inspiration boards for styling and photography, supporting trend-driven design decisions.
Fashion Designer at Kings Game Polo Equipment
October 1, 2016 - October 1, 2018
Designed apparel graphics and e-commerce visuals, enhancing brand appeal.
Fashion Designer at Dash Sports
October 1, 2016 - October 1, 2017
Designed underwear graphics and managed production visuals, aligning with market trends.

Education

Bachelor's in Fashion and Textile Design at ABM Institute
January 1, 2009 - December 31, 2013
Bachelor's in Fashion and Textile Design at ABM Institute
January 1, 2009 - January 1, 2013
Digital Marketing Certification at Google
January 1, 2025 - December 10, 2025

Qualifications

Digital Marketing Certification
January 1, 2025 - November 28, 2025
Digital Marketing Certification
January 1, 2025 - December 10, 2025

Industry Experience

Media & Entertainment, Retail, Professional Services, Manufacturing
    paper Graphic Design

    Brandig and social media for a sustainable fashion brand