Available to hire
Hi there! I’m Elva, a data-driven and creative digital marketing specialist with a strong foundation in business analytics and digital marketing. I love turning insights into growth by blending content creation, CRM, and performance marketing to boost brands online. My work across websites, campaigns, and social platforms focuses on driving measurable results and leads across diverse markets.
I’m currently pursuing an MBA with a focus on business analytics and data science, and I enjoy collaborating across cross-functional teams to launch successful product and marketing initiatives.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Indonesian
Fluent
English
Fluent
Chinese
Intermediate
Work Experience
Digital Marketing Specialist at Frontier.cool (臺灣通用紡織科技股份有限公司)
January 1, 2023 - PresentLead content strategy and execution across digital platforms; design, implement, and evaluate marketing campaigns; collect and analyze marketing data to support decision-making and performance tracking; manage and update CRM data integrity; lead content strategy across digital platforms with notable engagement and reach improvements (e.g., LinkedIn +153%, Instagram +200%, Facebook +110%); achieve average email open rates around 35%, CTR growth to 34%, and unsubscribe rate ~0.1%. Optimize campaigns via A/B testing and competitor analysis; analyze digital metrics with Google Analytics and drive user growth while maintaining site performance scores above 85.
Marketing Technologist Intern at 德商飛思軟體有限公司
January 1, 2023 - December 31, 2024Assisted design and marketing teams in implementing and evaluating campaigns across digital platforms; collected and analyzed marketing data to support decision-making and performance tracking; managed and updated CRM systems to maintain customer data integrity; contributed to cross-functional marketing campaigns and campaign launch planning across multiple digital platforms.
Education
Bachelor of Business Administration (International Finance) at NYU ANZEU University
January 1, 2018 - December 31, 2022Master of Business Administration (Business Analytics and Data Science) at National Tsing Hua University
January 1, 2022 - December 31, 2024Qualifications
YZU Full Scholarship
January 1, 2018 - December 31, 2022YZU Academic Awards
January 1, 2018 - December 31, 2022YZU Certificate of Merit
January 1, 2018 - December 31, 2022Industry Experience
Software & Internet, Professional Services, Media & Entertainment
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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