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I'm Oluwalana Gabriel Ayodele, a results-oriented digital marketer based in Ibadan, Nigeria. I help brands grow through social media strategy, content marketing, and data-driven campaigns across Meta, Google, and LinkedIn, focused on engagement, brand awareness, and lead generation. I thrive in cross-functional teams and love turning insights into creative campaigns that resonate with audiences. I also publish and promote books and participate in writing contests, blending storytelling with marketing to build communities around ideas and products.…I'm Oluwalana Gabriel Ayodele, a results-oriented digital marketer based in Ibadan, Nigeria. I help brands grow through social media strategy, content marketing, and data-driven campaigns across Meta, Google, and LinkedIn, focused on engagement, brand awareness, and lead generation. I thrive in cross-functional teams and love turning insights into creative campaigns that resonate with audiences. I also publish and promote books and participate in writing contests, blending storytelling with marketing to build communities around ideas and products.

Oluwalana Gabriel Ayodele

Digital Marketer, Social Media Manager, Marketing Strategist, +2

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I'm Oluwalana Gabriel Ayodele, a results-oriented digital marketer based in Ibadan, Nigeria. I help brands grow through social media strategy, content marketing, and data-driven campaigns across Meta, Google, and LinkedIn, focused on engagement, brand awareness, and lead generation. I thrive in cross-functional teams and love turning insights into creative campaigns that resonate with audiences. I also publish and promote books and participate in writing contests, blending storytelling with marketing to build communities around ideas and products.…I'm Oluwalana Gabriel Ayodele, a results-oriented digital marketer based in Ibadan, Nigeria. I help brands grow through social media strategy, content marketing, and data-driven campaigns across Meta, Google, and LinkedIn, focused on engagement, brand awareness, and lead generation. I thrive in cross-functional teams and love turning insights into creative campaigns that resonate with audiences. I also publish and promote books and participate in writing contests, blending storytelling with marketing to build communities around ideas and products.

Available to hire

I’m Oluwalana Gabriel Ayodele, a results-oriented digital marketer based in Ibadan, Nigeria. I help brands grow through social media strategy, content marketing, and data-driven campaigns across Meta, Google, and LinkedIn, focused on engagement, brand awareness, and lead generation. I thrive in cross-functional teams and love turning insights into creative campaigns that resonate with audiences.

I also publish and promote books and participate in writing contests, blending storytelling with marketing to build communities around ideas and products.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Social Media Manager at U THE MIND COMPANY (OH 44124, United States)

January 1, 2024 - Present

Developed and executed social media strategies that boosted engagement rate by 40% within six months. Managed content calendars and optimized posting schedules, improving brand visibility and audience retention. Ran paid advertising campaigns on Meta Ads Manager, achieving an average CPC reduction of 25%. Monitored analytics (reach, impressions, CTR, conversions) to refine campaigns for higher ROI. Collaborated with cross-functional teams to deliver creative campaigns in the mental wellness niche.

Social Media Marketer at GABZY CART INTERNATIONAL LTD

January 1, 2022 - Present

Led e-commerce strategy and digital promotion for gadgets, fashion, and food delivery, increasing monthly web traffic by 60% within the first year. Directed product marketing campaigns using Google Ads, Facebook Ads, and influencer partnerships. Supervised logistics and customer acquisition strategies that improved repeat purchase rate by 35%. Coordinated with teams to optimize digital storefronts, boosting overall conversion rates.

Proprietor | Digital Marketing & Publishing Lead at Sping Creative & Publication

January 1, 2020 - Present

Designed and implemented digital marketing campaigns for clients, resulting in a 30% increase in client visibility and sales. Managed online promotion of book publications through Google Ads, SEO, and social media marketing. Oversaw brand identity design, website development, and content creation for over 15+ clients. Increased community engagement by developing strategies that positioned Sping Publishers as a creative authority. Published and marketed books that collectively sold 5,000+ copies globally (Amazon KDP, Okada, and in-house platforms).

Computer Operator at IBADAN CITY POLYTECHNIC

January 1, 2017 - January 1, 2017

Responsible for project typesetting.

Computer Operator at KEDI HEALTH CARE REGIONAL OFFICE

January 1, 2017 - January 1, 2019

Conducted data analysis and stock management.

Computer Operator at HIS MERCY COMPUTER TRAINING CENTRE

January 1, 2014 - January 1, 2016

Instructed on computer operations and performed diagnostics and debugging.