Hi, I’m Kerry Meier. I’m a design veteran who thrives at the intersection of advertising, packaging, print collateral, retail display, environmental design, photo art direction, and digital media. I’ve built and led cross-disciplinary teams, presented concepts to clients, and taught design, always focusing on clear strategy, cohesive visuals, and measurable results. My experience spans high-volume imaging for Hallmark, art direction for Payless photoshoots, and retail spaces for brands like DreamWorks, Nickelodeon, and Walmart. I believe great design comes from collaboration and curiosity—mentoring designers, exploring new materials and 3D technologies, and turning ideas into compelling experiences across platforms and environments.

Kerry Meier

Hi, I’m Kerry Meier. I’m a design veteran who thrives at the intersection of advertising, packaging, print collateral, retail display, environmental design, photo art direction, and digital media. I’ve built and led cross-disciplinary teams, presented concepts to clients, and taught design, always focusing on clear strategy, cohesive visuals, and measurable results. My experience spans high-volume imaging for Hallmark, art direction for Payless photoshoots, and retail spaces for brands like DreamWorks, Nickelodeon, and Walmart. I believe great design comes from collaboration and curiosity—mentoring designers, exploring new materials and 3D technologies, and turning ideas into compelling experiences across platforms and environments.

Available to hire

Hi, I’m Kerry Meier. I’m a design veteran who thrives at the intersection of advertising, packaging, print collateral, retail display, environmental design, photo art direction, and digital media. I’ve built and led cross-disciplinary teams, presented concepts to clients, and taught design, always focusing on clear strategy, cohesive visuals, and measurable results. My experience spans high-volume imaging for Hallmark, art direction for Payless photoshoots, and retail spaces for brands like DreamWorks, Nickelodeon, and Walmart.

I believe great design comes from collaboration and curiosity—mentoring designers, exploring new materials and 3D technologies, and turning ideas into compelling experiences across platforms and environments.

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Work Experience

Senior Graphic Designer & 3D Specialist at Vanguard Companies
January 1, 2022 - Present
Concept, design and 3D render retail packaging and displays for retail settings in Walmart, Menard’s, CVS, and many more. Displays include PDQ trays, sidekicks, end-caps, pallet displays, custom train displays and entire department environments. Brands: Walmart, Popsockets, Wellness Pet Co., Hill’s Science Diet, The Honey Pot Co., Indigo Wild, and more.
Creative Studio Manager at Hallmark Cards, Inc
January 1, 2018 - January 1, 2022
Supervised a 12-member team of photographers, 3D rendering artists, photo retouchers, production designers, creative interactive specialists, and other freelance creatives. Produced product imagery for over 30,000 products per year for Hallmark’s online presence across Hallmark.com and affiliated retailers.
Adjunct Design Professor at Kansas City Art Institute
January 1, 2009 - January 1, 2018
Taught and developed design courses for Continuing and Professional Studies. Courses taught: Intro to Graphic Design, Digital Imaging, Computer Drawing, Page Layout, and two capstone courses: Identity Development and Portfolio Development.
Creative Lead at Parnell Living Science
January 1, 2015 - January 1, 2017
Worked directly with the marketing director to create concepts and visuals to lead ad campaigns, identity design development, email marketing, packaging and various collateral for the company’s animal pharmaceutical product line.
Senior Art Director at Kendal King Group
January 1, 2007 - January 1, 2014
Worked on complete design campaigns that included: identity design, packaging, display concept renderings and photo shoot art direction. Served as creative lead for Kendal King Group’s identity, advertising and internal communications. Brands: Garmin, The NBA, 20th Century Fox, Nickelodeon, Dreamworks, Walmart, Dyson, Clorox, Philips, and more.
Senior Art Director at Payless ShoeSource
January 1, 2002 - January 1, 2005
Created and produced successful concepts for ad campaigns, point of purchase displays, free-standing inserts, identity design, direct mail, packaging and art direction of product and lifestyle photography for all of Payless brands.
Graphic Designer at Barkley
January 1, 2000 - January 1, 2002
Concepted and designed ad campaigns, point of purchase, free-standing inserts, identity design, direct mail, and packaging. Responsible for art directing the product and lifestyle photo shoots. Brands: Lundstrom Jewelers, American Italian Pasta Company, Houston Harvest, and more.
Adjunct Design Professor at International Academy-Design
January 1, 1998 - January 1, 2000
Taught all aspects of design, the printing process and production. Students were assigned design projects, then required to know the print production specifications for project completion.
Graphic Designer at Littlefield Advertising
January 1, 1997 - January 1, 1998
Ad campaigns, point-of-purchase, free-standing inserts, identity design, direct mail, packaging and photo shoot art direction. Brands: various.
Graphic Designer at Tom Graboski Associates
January 1, 1994 - January 1, 1997
Environmental design work: way-finding, sign design, mechanical drawings, renderings, message schedules and site surveys. Created identity design, print, direct mail, packaging and more. Brands: Royal Caribbean Cruise Lines, Carnival Cruise Lines, Universal Studios, Don Shula’s Steakhouse, and more.

Education

Bachelor of Fine Art in Graphic Design at Wichita State University
January 11, 2030 - November 30, 2025

Qualifications

1st Place: Miami Film Festival Poster
January 11, 2030 - November 30, 2025
1st Place: Summit of the Americas Logo
January 11, 2030 - November 30, 2025
1st Place: Miami 100 Year Anniversary Logo
January 11, 2030 - November 30, 2025
Addy: Phillips 66 Trade Show Exhibit
January 11, 2030 - November 30, 2025
AIGA’s Award Annual: Re-Use Catalog
January 11, 2030 - November 30, 2025
AIGA Eco-Design Award: Re-Use Catalog
January 11, 2030 - November 30, 2025
GD USA Award: Re-Use Catalog
January 11, 2030 - November 30, 2025
4th Place: Signs of the Times, Electric Sign Category
January 11, 2030 - November 30, 2025

Industry Experience

Media & Entertainment, Retail, Education, Manufacturing, Professional Services