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I'm Junyi Ma, a illustrator and visual storyteller focused on turning complex ideas into accessible imagery. My practice spans educational visuals, campaign storytelling, and design systems, with a passion for clear narratives and cohesive aesthetics that empower diverse learners. Based in Atlanta, I'm pursuing an MFA in Illustration at SCAD. I enjoy collaborating with universities and brands to deliver print-ready, scalable assets—stories that engage students from thousands of incoming freshmen to campaign audiences—while exploring textures, color, and composition to make visuals feel inviting and impactful.…I'm Junyi Ma, a illustrator and visual storyteller focused on turning complex ideas into accessible imagery. My practice spans educational visuals, campaign storytelling, and design systems, with a passion for clear narratives and cohesive aesthetics that empower diverse learners. Based in Atlanta, I'm pursuing an MFA in Illustration at SCAD. I enjoy collaborating with universities and brands to deliver print-ready, scalable assets—stories that engage students from thousands of incoming freshmen to campaign audiences—while exploring textures, color, and composition to make visuals feel inviting and impactful.

Junyi Ma

Illustrator, Designer, Graphic Designer, +3

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I'm Junyi Ma, a illustrator and visual storyteller focused on turning complex ideas into accessible imagery. My practice spans educational visuals, campaign storytelling, and design systems, with a passion for clear narratives and cohesive aesthetics that empower diverse learners. Based in Atlanta, I'm pursuing an MFA in Illustration at SCAD. I enjoy collaborating with universities and brands to deliver print-ready, scalable assets—stories that engage students from thousands of incoming freshmen to campaign audiences—while exploring textures, color, and composition to make visuals feel inviting and impactful.…I'm Junyi Ma, a illustrator and visual storyteller focused on turning complex ideas into accessible imagery. My practice spans educational visuals, campaign storytelling, and design systems, with a passion for clear narratives and cohesive aesthetics that empower diverse learners. Based in Atlanta, I'm pursuing an MFA in Illustration at SCAD. I enjoy collaborating with universities and brands to deliver print-ready, scalable assets—stories that engage students from thousands of incoming freshmen to campaign audiences—while exploring textures, color, and composition to make visuals feel inviting and impactful.

Available to hire

I’m Junyi Ma, a illustrator and visual storyteller focused on turning complex ideas into accessible imagery. My practice spans educational visuals, campaign storytelling, and design systems, with a passion for clear narratives and cohesive aesthetics that empower diverse learners.

Based in Atlanta, I’m pursuing an MFA in Illustration at SCAD. I enjoy collaborating with universities and brands to deliver print-ready, scalable assets—stories that engage students from thousands of incoming freshmen to campaign audiences—while exploring textures, color, and composition to make visuals feel inviting and impactful.

Skills

Editorial Illustration

Book Illustration

Character Design

Brand Identity

Experience Level

Editorial Illustration

Expert

Book Illustration

Expert

Character Design

Expert

Brand Identity

Expert

Language

English

Fluent

Chinese

Fluent

Work Experience

Visual Direction & Illustration Lead at The Fishing School Campaign Project

January 1, 2025 - Present

Led the art direction and illustration development for a STEAM-inspired campaign celebrating student stories. Created a custom icon system and seamless patterns representing STEAM themes, applied across campaign materials. Produced a cohesive visual presentation that strengthened the campaign’s narrative and emotional impact.

Illustration Intern at Sun Yat-sen University

July 1, 2023 - Present

Collaborated with academic teams to translate research concepts into accessible illustrated materials. Designed and produced a plastic folder for incoming freshmen, distributed to 6,000+ students. Gained hands-on industry experience creating real-world visual assets.

Exhibitor & Sales at Americas Mart (Noelt LLC)

January 1, 2021 - Present

Promoted and sold decorative products at the Atlanta Market, engaging with buyers to understand design preferences. Managed booth logistics and visual displays, contributing to over $100K in sales revenue during the exhibition. Organized inventory records and supported the full process from design introduction to sales execution.

Visual Direction & Illustration at TFS (The Fishing School)

January 1, 2025 - Present

Led visual direction and illustration development for a STEAM-inspired educational campaign supporting underrepresented students. Developed a cohesive illustration system and visual language to translate abstract STEAM concepts into accessible imagery. Created adaptable visual assets for campaign materials, presentations, and promotional touchpoints. Collaborated with cross-functional teams to align storytelling, educational goals, and visual consistency. Delivered a unified visual presentation that strengthened narrative clarity and campaign impact.

Illustration & Visual Design (Contract) at Sun Yat-sen University

July 1, 2024 - July 1, 2025

Collaborated with the student affairs team to develop commissioned illustrations translating academic and institutional concepts into accessible visual narratives. Designed and illustrated four original artworks (front and back) applied to two official plastic folders produced over two consecutive academic years. Established a consistent visual system to ensure clarity and cohesion across printed student-facing materials. Delivered print-ready assets for large-scale production, distributed to over 6,000 incoming freshmen. Gained hands-on experience working within real-world production constraints, timelines, and stakeholder feedback.

Illustration Intern at Studio of New Media

June 1, 2019 - August 31, 2019

Created visual assets for architectural marketing used in commercial advertisements. Assisted studio artists, gaining exposure to production pipelines and communication strategies for younger audiences.