I am an Athens-based Art Director and Fashion Designer with a passion for visual storytelling, handcrafted aesthetics, and culture-driven fashion. I create emotionally charged narratives across clothing collections, visual identities, and urban art, blending analog techniques with digital fluency to bridge art with commerce. I've built two fashion brands, Fuck My Art (streetwear) and Puerm Euses (artwear), adopting a hybrid approach to design that blends analog methods with digital tools. My work has reached loyal communities and sold-out pre-launch releases, and I collaborate with cultural institutions and cities to push concepts that resonate globally while staying rooted in authentic expression.

Nikos Karatarakis

I am an Athens-based Art Director and Fashion Designer with a passion for visual storytelling, handcrafted aesthetics, and culture-driven fashion. I create emotionally charged narratives across clothing collections, visual identities, and urban art, blending analog techniques with digital fluency to bridge art with commerce. I've built two fashion brands, Fuck My Art (streetwear) and Puerm Euses (artwear), adopting a hybrid approach to design that blends analog methods with digital tools. My work has reached loyal communities and sold-out pre-launch releases, and I collaborate with cultural institutions and cities to push concepts that resonate globally while staying rooted in authentic expression.

Available to hire

I am an Athens-based Art Director and Fashion Designer with a passion for visual storytelling, handcrafted aesthetics, and culture-driven fashion. I create emotionally charged narratives across clothing collections, visual identities, and urban art, blending analog techniques with digital fluency to bridge art with commerce.

I’ve built two fashion brands, Fuck My Art (streetwear) and Puerm Euses (artwear), adopting a hybrid approach to design that blends analog methods with digital tools. My work has reached loyal communities and sold-out pre-launch releases, and I collaborate with cultural institutions and cities to push concepts that resonate globally while staying rooted in authentic expression.

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Language

English
Fluent
Greek, Modern
Advanced

Work Experience

Founder & Head Designer at FUCK MY ART
January 1, 2017 - Present
Founder of online handmade limited collections (30–250 pieces per drop); built a loyal community and generated sold-out releases prior to launches, driven by organic engagement and a hybrid design approach blending analog techniques with digital fluency.
Art Director & Brand Identity at IKO Atelier
January 1, 2021 - Present
Art direction and creative services including branding, pattern design, logo systems; murals and visual storytelling for fashion, arts, and cultural projects.
Conceptual Artwear Designer at Puerm Euses
January 1, 2024 - Present
Conceptual artwear with gender-fluid high-concept wearables; emotionally charged branding and limited production.
Sales Supervisor at ZARA Home
December 1, 2023 - August 1, 2024
Selected for a global campaign; moodboard development; led visual merchandising and contributed to a standout Athens Mall presence.
Sales Supervisor at JD Sports
October 1, 2024 - November 1, 2024
Daily leadership of 12+ team members; drove sales and customer experience in a fast-paced environment.

Education

Adobe Creative Suite Training (Photoshop, Illustrator, InDesign) at Self-directed courses
October 1, 2013 - June 1, 2015
Graphic Design at IEK AKMI
January 11, 2030 - December 2, 2025

Qualifications

Hospitality Management
January 1, 2012 - January 1, 2013
2nd place, International design competition (Vienna)
January 11, 2030 - December 2, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail