Hi, I’m Devika Maheshwari. I’m a growth-focused marketing leader with 8+ years of experience driving digital marketing strategies for global brands. I founded Ad Predators to turn a simple instinct into a scalable growth system—brands chase attention, and I love decoding why people click, buy, and stay loyal. We partner with ambitious businesses to lead, not follow, delivering impact through human-behavior-driven campaigns and data-backed decisions. My work blends strategic branding, cross-channel marketing, and storytelling that converts. I’ve built cohesive brand identities, created engaging content for social platforms, and delivered measurable ROAS across campaigns. I’ve led teams, launched multi-market initiatives, and nurtured influencer relationships while continuously optimizing paid media, email, and content strategies. I’m energized by new opportunities to grow brands and mentor teams to sustain momentum.

Devika Maheshwari

Hi, I’m Devika Maheshwari. I’m a growth-focused marketing leader with 8+ years of experience driving digital marketing strategies for global brands. I founded Ad Predators to turn a simple instinct into a scalable growth system—brands chase attention, and I love decoding why people click, buy, and stay loyal. We partner with ambitious businesses to lead, not follow, delivering impact through human-behavior-driven campaigns and data-backed decisions. My work blends strategic branding, cross-channel marketing, and storytelling that converts. I’ve built cohesive brand identities, created engaging content for social platforms, and delivered measurable ROAS across campaigns. I’ve led teams, launched multi-market initiatives, and nurtured influencer relationships while continuously optimizing paid media, email, and content strategies. I’m energized by new opportunities to grow brands and mentor teams to sustain momentum.

Available to hire

Hi, I’m Devika Maheshwari. I’m a growth-focused marketing leader with 8+ years of experience driving digital marketing strategies for global brands. I founded Ad Predators to turn a simple instinct into a scalable growth system—brands chase attention, and I love decoding why people click, buy, and stay loyal. We partner with ambitious businesses to lead, not follow, delivering impact through human-behavior-driven campaigns and data-backed decisions.

My work blends strategic branding, cross-channel marketing, and storytelling that converts. I’ve built cohesive brand identities, created engaging content for social platforms, and delivered measurable ROAS across campaigns. I’ve led teams, launched multi-market initiatives, and nurtured influencer relationships while continuously optimizing paid media, email, and content strategies. I’m energized by new opportunities to grow brands and mentor teams to sustain momentum.

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Language

Hindi
Fluent
English
Fluent

Work Experience

Founder at Ad Predators
August 2, 2025 - Present
Founded Ad Predators in India (2025-08-02 – Present). Built a growth system for luxury, lifestyle, and creator-led brands, translating consumer psychology into actionable marketing strategies. Partner with client businesses to lead, not follow, delivering human-behavior-driven campaigns, multi-trend content, and measurable growth. Established influencer collaborations, strategic PR opportunities, and scalable content production pipelines to drive brand trust and demand.
Head of Marketing at No Fluff
February 2, 2023 - July 2, 2025
Head of Marketing, No Fluff, Mumbai, India (2023-02-02 – 2025-07-02). Leveraged data-driven strategies to optimize PPC campaigns, build cross-channel marketing frameworks, and craft cohesive brand narratives. Drove impactful campaigns across social, paid media, and email while enhancing brand loyalty and visibility.
Growth Manager at Luxuriant
October 1, 2022 - October 1, 2023
Growth Manager, Luxuriant, London, United Kingdom (2022-10-01 – 2023-10-01). Evaluated historical data to establish new customer profiles, produced 60-second social videos, and engineered a cross-channel strategy for Facebook paid advertising across UK, USA, South Africa, Kenya, and Somalia, achieving a stellar ROAS of 10. Managed influencer relationships and executed comprehensive email marketing strategies.
Growth Manager at KDV Growth
April 1, 2021 - April 1, 2022
Growth Manager, KDV Growth, London, United Kingdom (2021-04-01 – 2022-04-01). Formulated brand strategies for global brands, conducted paid social audits, developed content calendars, and built email and social campaigns. Provided guidance on creative assets and brand voice across channels.
Growth Manager at Spin By RevTap
May 1, 2019 - April 1, 2021
Growth Manager, Spin By RevTap, London, United Kingdom (2019-05-01 – 2021-04-01). Investigated multiple brands and industries to develop personas and optimize targeting and conversion rates. Built email strategies, newsletters, and copy; executed paid ads on Facebook and Instagram across the US, UK, Australia, EU, and India; managed growth hacking initiatives for 20+ clients with budgets from $2k to $50k per month.

Education

First Class Honours, MSc Marketing, Strategy, and Innovation at Cass Business School, London, UK
August 1, 2018 - January 1, 2020
BSc Business Administration at University of Southern California, Los Angeles, USA
January 1, 2014 - May 1, 2017

Qualifications

First Class Honours
August 1, 2018 - January 1, 2020
Bachelor of Science in Business Administration
January 1, 2014 - May 1, 2017

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Software & Internet