Hi, I‘m the right one for this job! I am Yassine, I work in the Social Media Business since over 5 years. I worked for agencies and had clients like LVMH (Bulgari, TagHeuer, Guerlain, Sephora), ESN and ZDF. Now I work for ALDI SÜD and build up my own little agency, where I help little companies drive their Social Media Marketing to the next level!

Hi, I‘m the right one for this job! I am Yassine, I work in the Social Media Business since over 5 years. I worked for agencies and had clients like LVMH (Bulgari, TagHeuer, Guerlain, Sephora), ESN and ZDF. Now I work for ALDI SÜD and build up my own little agency, where I help little companies drive their Social Media Marketing to the next level!

Available to hire

Hi, I‘m the right one for this job!
I am Yassine, I work in the Social Media Business since over 5 years. I worked for agencies and had clients like LVMH (Bulgari, TagHeuer, Guerlain, Sephora), ESN and ZDF. Now I work for ALDI SÜD and build up my own little agency, where I help little companies drive their Social Media Marketing to the next level!

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Language

German
Fluent
English
Advanced

Work Experience

Freelancer – Social Media at Self-employed / Freelance
January 1, 2021 - Present
Freelancer delivering social media strategy, funnel development, paid advertising across major platforms, AI content creation (images, videos), AI-generated UGC, employer branding, and analytics.
Social Media Specialist at ALDI SÜD
January 1, 2020 - December 31, 2021
Managed paid social campaigns; contributed to social strategy; collaborated on analytics and reporting; integrated AI content workflows.
Paid Social Manager at Publicis Media Group
January 1, 2020 - December 31, 2021
Led paid social activities, optimization, and cross-channel insights; implemented data-driven approaches with analytics and Looker/Data Studio.
Founder at Riad Social & AI Consulting
January 1, 2021 - Present
Founder of AI-driven social media consulting offering meta-certified media buying, strategy, content creation, and analytics services.

Education

Internship in Online Marketing at Atraeo GmbH
January 1, 2017 - December 31, 2017

Qualifications

Meta Certified Media Buying Professional
January 11, 2030 - December 3, 2025
Meta Certified Marketing Specialist
January 11, 2030 - December 3, 2025
Meta Certified Media Planning Professional
January 11, 2030 - December 3, 2025
Data Studio / Looker Certification
January 11, 2030 - December 3, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet