Hi, I’m Bianca, a marketing and communications professional with a focus on content and brand-building. I’ve led multi-country social media programs, launched Sweden’s first influencer certification, and doubled event ticket sales through strategy and partnerships. In my current role I’m expanding the Swedish market for Vapaus and driving collaborations, product development and lead generation.

Hi, I’m Bianca, a marketing and communications professional with a focus on content and brand-building. I’ve led multi-country social media programs, launched Sweden’s first influencer certification, and doubled event ticket sales through strategy and partnerships. In my current role I’m expanding the Swedish market for Vapaus and driving collaborations, product development and lead generation.

Available to hire

Hi, I’m Bianca, a marketing and communications professional with a focus on content and brand-building. I’ve led multi-country social media programs, launched Sweden’s first influencer certification, and doubled event ticket sales through strategy and partnerships.

In my current role I’m expanding the Swedish market for Vapaus and driving collaborations, product development and lead generation.

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Language

Swedish
Fluent
English
Fluent
French
Advanced
Chinese
Intermediate

Work Experience

Content Writer at Ztorage
March 1, 2019 - August 1, 2019
Wrote content for the website and product materials; contributed to content strategy and editorial calendars; produced copy for newsletters and social channels.
Community Manager at Qasa
June 1, 2017 - August 1, 2017
Managed online community, created engaging content and coordinated social media activities to boost engagement.
Content Manager at Globuzzer
March 1, 2018 - August 1, 2018
Led content planning and production across platforms, including copywriting, SEO and social media coordination.
Marketing & Communications Manager at Flowbox / Showroom Flowbox
March 1, 2021 - August 1, 2022
Executive responsibility over social channels and communications for four countries; employer branding, recruitment and intern supervision; cross-functional collaboration with CSM, UX, developers and sales; collaborated with brands like IKEA and G-Star RAW.
Marketing & Communications Manager at Influens.se / Ehandel.se (Influencer Marketing Summit)
December 1, 2023 - October 1, 2024
Led development and implementation of a new communication strategy; grew LinkedIn followers by 27% in six months; keynote speaker at NXT Nordic Oslo with ~1,000 attendees; produced content for case studies, sales materials, blogs, press room, social media, newsletters and email marketing; supported B2B and B2C.
Marketing & Communications Manager at Vapaus
October 1, 2024 - Present
Executive responsibility for strategy creation and implementation of marketing and communications for the Swedish market; led large-scale collaborations, ad campaigns, social media presence, and events; cross-functional collaboration with sales, product development and partnerships to generate leads.
Content Editor at Flowbox
February 1, 2020 - March 1, 2021
Digital Marketer at Influens.se / Ehandel.se
March 1, 2023 - December 1, 2023

Education

Bachelor of Science in Strategic Communication and Digital Media at Lund University
January 1, 2016 - January 1, 2019
Exchange Semester - Business & Marketing at Bangkok, Thailand
January 1, 2018 - January 1, 2018
Independent Semester in Chinese at Shanghai, China
January 1, 2015 - January 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Retail, Education, Professional Services