I'm a data-driven media buyer and digital marketing professional who helps brands grow with paid media, lead generation and ecommerce optimization. I focus on maximizing ROAS across Facebook and Google campaigns, while building scalable processes and insights. In my spare time I enjoy experimenting with creative formats and staying ahead of industry trends.

Niccolò Masi

I'm a data-driven media buyer and digital marketing professional who helps brands grow with paid media, lead generation and ecommerce optimization. I focus on maximizing ROAS across Facebook and Google campaigns, while building scalable processes and insights. In my spare time I enjoy experimenting with creative formats and staying ahead of industry trends.

Available to hire

I’m a data-driven media buyer and digital marketing professional who helps brands grow with paid media, lead generation and ecommerce optimization.
I focus on maximizing ROAS across Facebook and Google campaigns, while building scalable processes and insights. In my spare time I enjoy experimenting with creative formats and staying ahead of industry trends.

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Experience Level

Intermediate
Intermediate
Intermediate

Language

English
Fluent
Spanish; Castilian
Intermediate
Italian
Fluent

Work Experience

Media Buyer at Fuzzy Marketing SRLS
September 1, 2025 - Present
Plan and execute ecommerce and performance marketing campaigns across Facebook Ads, Google Ads and native ad platforms; optimize bidding, budgets, creatives and attribution to maximize ROAS; manage lead generation and digital consulting initiatives.
Media Buyer & Lead Strategist at Media Toro Group SRL
April 1, 2025 - Present
Lead media buying and lead generation efforts for clients; develop strategic campaigns across Facebook, Google and LinkedIn Ads; partner with cross-functional teams to optimize performance and reporting.

Education

Bachelor's Degree at University of Florence
January 11, 2030 - December 1, 2020
Master’s Degree - Digital Communications at University of Perugia
January 11, 2030 - April 1, 2023
Master’s Degree - Digital Marketing at Informa Group
January 11, 2030 - June 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services