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Hi, I’m Ethan Arrington, a Mass Communication graduate specializing in public relations and digital media. I enjoy developing social media strategies, creating compelling content, and shaping brand messaging to strengthen audience engagement. I blend creativity with data-driven insights to support organizational goals, turning analytics into actionable campaigns that resonate with diverse audiences.…Hi, I’m Ethan Arrington, a Mass Communication graduate specializing in public relations and digital media. I enjoy developing social media strategies, creating compelling content, and shaping brand messaging to strengthen audience engagement. I blend creativity with data-driven insights to support organizational goals, turning analytics into actionable campaigns that resonate with diverse audiences.

Ethan Arrington

Content Creator, Graphic Designer, Brand Designer, +2

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Hi, I’m Ethan Arrington, a Mass Communication graduate specializing in public relations and digital media. I enjoy developing social media strategies, creating compelling content, and shaping brand messaging to strengthen audience engagement. I blend creativity with data-driven insights to support organizational goals, turning analytics into actionable campaigns that resonate with diverse audiences.…Hi, I’m Ethan Arrington, a Mass Communication graduate specializing in public relations and digital media. I enjoy developing social media strategies, creating compelling content, and shaping brand messaging to strengthen audience engagement. I blend creativity with data-driven insights to support organizational goals, turning analytics into actionable campaigns that resonate with diverse audiences.

Available to hire

Hi, I’m Ethan Arrington, a Mass Communication graduate specializing in public relations and digital media. I enjoy developing social media strategies, creating compelling content, and shaping brand messaging to strengthen audience engagement.

I blend creativity with data-driven insights to support organizational goals, turning analytics into actionable campaigns that resonate with diverse audiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Social Media & Engagement Intern at Unturning Steel Inc.

July 1, 2025 - October 1, 2025

Expanded audiences and increased visibility across LinkedIn, Facebook, and Instagram through consistent audience engagement and targeted content strategy. Drove LinkedIn impressions to 10,609 and Facebook reach to 1.1k by producing people-focused posts, informational updates, and mission-driven storytelling. Managed and scheduled posts across LinkedIn, Facebook, and Instagram using Meta Business Suite, aligning with organizational goals and brand voice. Collaborated with leadership to analyze insights and optimize strategies, enhancing visibility for veterans’ advocacy and workforce development initiatives.

Volunteer Social Media Coordinator at Human Rights Research Center

July 1, 2025 - Present

Created and managed content for LinkedIn, Facebook, Instagram, and Bluesky, tailoring messaging to engage diverse audiences and amplify advocacy campaigns. Assisted in formatting and publishing content on the organization’s website, ensuring accurate presentation and alignment with brand guidelines. Supported newsletter creation and distribution, improving communication with supporters and boosting engagement with key campaigns. Monitored platform analytics to identify trends and advised leadership on strategies to improve reach and advocacy impact. Partnered with staff to ensure communication reflected organizational goals, increasing cohesion across media channels.