I am a passionate and highly skilled professional in traditional and digital marketing, with over 3 years of experience in digital marketing and more than 4 years in photography and professional editing. I've worked on projects involving graphic design, videography, illustration, and branding, combining creativity with market research to deliver measurable results. I specialize in developing strategic plans, analyzing metrics, and producing audiovisual content—turning clear strategies into visual and narrative content that connects with audiences and strengthens brand identity. My proactive mindset, drive to stay one step ahead, and ability to work collaboratively make me a versatile, results-oriented candidate ready to take on new challenges in the world of marketing and visual communication.

José Alejandro Silva Girón

I am a passionate and highly skilled professional in traditional and digital marketing, with over 3 years of experience in digital marketing and more than 4 years in photography and professional editing. I've worked on projects involving graphic design, videography, illustration, and branding, combining creativity with market research to deliver measurable results. I specialize in developing strategic plans, analyzing metrics, and producing audiovisual content—turning clear strategies into visual and narrative content that connects with audiences and strengthens brand identity. My proactive mindset, drive to stay one step ahead, and ability to work collaboratively make me a versatile, results-oriented candidate ready to take on new challenges in the world of marketing and visual communication.

Available to hire

I am a passionate and highly skilled professional in traditional and digital marketing, with over 3 years of experience in digital marketing and more than 4 years in photography and professional editing. I’ve worked on projects involving graphic design, videography, illustration, and branding, combining creativity with market research to deliver measurable results.

I specialize in developing strategic plans, analyzing metrics, and producing audiovisual content—turning clear strategies into visual and narrative content that connects with audiences and strengthens brand identity. My proactive mindset, drive to stay one step ahead, and ability to work collaboratively make me a versatile, results-oriented candidate ready to take on new challenges in the world of marketing and visual communication.

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Language

Spanish; Castilian
Fluent
English
Advanced
Portuguese
Intermediate

Work Experience

Digital Marketing & Visual Content Producer at Agave Maria Restaurant; The Whiskey Priest (Belleville); The Whiskey Priest (Hackensack)
November 1, 2023 - Present
Developed digital marketing strategies, benchmarking, and branding; produced photography, videography, and graphic design content for social media; created audiovisual productions to showcase products and venues; contributed original ideas to differentiate brands and strengthen local engagement.
Co-owner / Social Media Manager at Kensho (in partnership with Stefany Pérez)
August 1, 2021 - Present
Independent agency providing social media planning, content production, editing, and timely publication across multiple client accounts; managed over 7 concurrent accounts, consistently enhancing brand presence.
Overseeing Visual Content Production / Marketing at Remington Center, San Cristóbal
January 1, 2017 - Present
Oversaw production and editing of visual content for social media; coordinated monthly photoshoots for product catalogs; helped achieve a 50% rise in digital presence and a 30% increase in sales across digital and physical catalogs.
Public Image Director at Rotaract Club Torbes, San Cristóbal
August 1, 2021 - July 1, 2022
Led social media and marketing strategies to raise the public profile of the club's initiatives and charitable activities.
Events Manager at Rotaract Club Torbes, San Cristóbal
July 1, 2021 - December 1, 2022
Led pivotal events including +58 Social Fest; collaborated with over 40 brands and more than 20 local artists and musical groups.
Freelance Branding Designer at Freelancer
August 1, 2021 - Present
Provided branding strategy for multiple brands, including logo design, color palettes, typography, brand values, and structure; collaborated with over 10 brands on visual identity.
Graphic Designer / Digital Marketing Specialist at Agave Maria Restaurant & The Whiskey Priest (Belleville & Hackensack)
November 1, 2023 - Present
Developed digital marketing strategies, benchmarking, and branding; produced photography, videography, and graphic design for social media. Created audiovisual productions and content to showcase products, beverages, food, and atmosphere, differentiating brands and boosting engagement and customer traffic.
Co-Founder / Social Media Manager at Kensho
August 1, 2021 - Present
Independent agency providing social media management, strategic planning, content production, meticulous editing, and timely publication for multiple clients; managed over seven concurrent accounts with consistently favorable outcomes and enhanced brand presence.
Graphic Designer / Branding Specialist at Freelancer (Self-Employed)
August 1, 2021 - Present
Specialized graphic design and branding services for various brands, including logo creation, color palette and typography selection, brand values, structure, and strategy; helped over 10 brands craft distinct visual and corporate identities.
Digital Marketing Specialist / Graphic Designer at Agave Maria Restaurant; The Whiskey Priest (Belleville); The Whiskey Priest (Hackensack)
November 1, 2023 - Present
Developed digital marketing strategies, benchmarking, and branding; produced photography, videography, and graphic design for social media; created audiovisual productions to showcase products and atmosphere, strengthening visual identity and engagement.
Freelance Graphic Designer (Branding) at Self-employed / Various Brands
August 1, 2021 - Present
Specialized graphic designer in branding; provide comprehensive branding strategy, including logo creation, color palette, typography, brand values and structure; collaborated with over 10 brands to craft distinct visual identities.
Freelance Branding Graphic Designer at Self-employed
August 1, 2021 - Present
Specialized branding work for multiple brands via freelancing; includes logo, color palettes, typography, brand values and strategy.
Social Media Manager at Kensho
August 1, 2021 - Present
Agency-focused social media management with 7+ concurrent clients; planning, creation, editing and publication.
Digital Marketing and Visual Content Creator at Agave Maria Restaurant; The Whiskey Priest
November 1, 2023 - Present
Created audiovisual content and social media materials to showcase products and nightlife atmosphere; enhanced local engagement and brand loyalty.

Education

Bachelor's Degree in Business Management with Marketing at Universidad Católica del Táchira (UCAT), San Cristóbal
January 11, 2030 - December 6, 2025
Certificate in Basic Flyer Design (Adobe Photoshop) at Universidad Católica del Táchira (UCAT), San Cristóbal
January 11, 2030 - December 6, 2025
Business Management (Marketing) at Universidad Católica del Táchira (UCAT)
January 11, 2030 - December 6, 2025
Basic flyer design in Adobe Photoshop at Universidad Católica del Táchira (UCAT)
January 11, 2030 - December 6, 2025
Bachelor's degree in Business Management, Marketing at Universidad Católica del Táchira (UCAT)
January 11, 2030 - December 6, 2025
Basic flyer design in Adobe Photoshop at Universidad Católica del Táchira (UCAT)
January 11, 2030 - December 6, 2025

Qualifications

Certificate in Adobe Photoshop Basics
January 11, 2030 - December 6, 2025
Bachelor's Degree in Business Management with Marketing
January 11, 2030 - December 6, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail, Travel & Hospitality, Other, Software & Internet