I am a strategic communications professional with 2+ years of experience delivering integrated brand strategies and digital marketing campaigns for diverse markets. My strengths include corporate communications, content creation, and cross-cultural collaboration, with a proven track record of guiding multiple stakeholders and delivering measurable results in dynamic environments. My international experience includes work in the United States and collaborating with global teams. I am fluent in Spanish and English and excited to contribute to global brands through clear storytelling, brand positioning, and effective stakeholder engagement.

Andrea Rodriguez

I am a strategic communications professional with 2+ years of experience delivering integrated brand strategies and digital marketing campaigns for diverse markets. My strengths include corporate communications, content creation, and cross-cultural collaboration, with a proven track record of guiding multiple stakeholders and delivering measurable results in dynamic environments. My international experience includes work in the United States and collaborating with global teams. I am fluent in Spanish and English and excited to contribute to global brands through clear storytelling, brand positioning, and effective stakeholder engagement.

Available to hire

I am a strategic communications professional with 2+ years of experience delivering integrated brand strategies and digital marketing campaigns for diverse markets. My strengths include corporate communications, content creation, and cross-cultural collaboration, with a proven track record of guiding multiple stakeholders and delivering measurable results in dynamic environments.

My international experience includes work in the United States and collaborating with global teams. I am fluent in Spanish and English and excited to contribute to global brands through clear storytelling, brand positioning, and effective stakeholder engagement.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Brand & Communications Strategist at Dobano
September 1, 2024 - Present
Design and implement integrated communication strategies for corporate clients across multiple industries. Develop brand narratives and communication guidelines aligned with strategic business positioning. Create comprehensive communication and positioning manuals based on competitive market analysis. Define brand conceptual identity including brand DNA, personality, and tone of voice frameworks. Lead cross-functional collaboration to ensure brand consistency across all touchpoints.
Marketing & Advertising Assistant at Alamo Company
May 1, 2024 - September 1, 2024
Led internal communications initiatives including monthly corporate magazine and newsletters. Analyzed and reported on social media performance metrics for both internal and external channels. Developed and executed segmented content strategies for diverse audience groups. Coordinated internal events and created supporting communication materials.
Cultural Exchange Participant at Shawnee Mountain Ski Area
December 1, 2023 - March 1, 2024
Provided customer service and coordinated services. Interacted with customers in English. Managed unforeseen situations to ensure customer satisfaction.

Education

Bachelor Degree in Corporate Communication & Image at Universidad Peruana de Ciencias Aplicadas (UPC)
January 11, 2030 - January 1, 2023
Leadership Program for Entrepreneurship and Social Innovation at Tecnológico de Monterrey, Mexico
January 11, 2030 - January 1, 2022

Qualifications

International Organization Management
January 1, 2021 - December 11, 2025
Management of Fashion and Luxury Companies
January 1, 2021 - December 11, 2025
Meta Social Media Marketing
January 1, 2021 - December 11, 2025

Industry Experience

Professional Services, Media & Entertainment, Education, Software & Internet