Available to hire
Hi, I’m Olawale Ogunsanya—a data-driven Social Media & Digital Marketing Specialist with 4+ years of experience growing brand presence and generating leads across Instagram, TikTok, Facebook, LinkedIn, and YouTube. I’ve led multi-channel campaigns, managed content calendars, and blended organic and paid strategies to deliver measurable growth.
I’m passionate about automotive innovation, community engagement, and turning data into actionable performance. I collaborate with cross-functional teams to craft stories that resonate, optimize landing pages, and continually test new ideas to improve results.
Skills
Experience Level
Expert
Work Experience
Digital Marketing Associate at JOB PREPPED
October 1, 2023 - PresentDeveloped and executed social media campaigns across Instagram, Facebook, and LinkedIn to increase brand awareness and engagement; managed social content calendars and scheduled posts; created content assets including memes, infographics, image posts, and short-form videos using Canva, CapCut, and Adobe tools; conducted trend, audience, and competitor analysis to guide content strategy and campaign optimization; built copywriting, hashtag, and content strategies aligned with audience segmentation and trends; designed and optimized landing pages to improve conversion rates for PPC campaigns; launched Facebook and LinkedIn paid campaigns with ROI tracking.
Social Media Marketer at FREELANCE PROJECTS
February 1, 2019 - September 1, 2024Managed and executed social media campaigns for multiple clients, including content strategy, creation, scheduling, and maintaining content calendars; created short-form video content (Reels, TikTok) and image-based posts that went viral, significantly boosting community engagement; conducted trend and competitor research to optimize content performance; designed branded visuals and marketing assets in Canva and Adobe; planned, created, and executed campaigns across multiple platforms for diverse clients.
Digital Marketing Associate at MURPHY BEN INTERNATIONAL
December 1, 2018 - March 1, 2020Grew and monetized a YouTube channel from 300 to 27K+ subscribers, increasing revenue by 12% within a year; applied SEO best practices (keyword research, optimized titles, descriptions, and tags) to boost video visibility and engagement; managed content calendars and community engagement to enhance audience retention; monitored performance with YouTube Analytics to refine content strategies.
Education
Diploma at Niagara College
September 1, 2023 - December 11, 2025Bachelor of Science in Business Administration at University of Lagos
January 11, 2030 - October 1, 2016Qualifications
KISSMARKETERS Email Marketing Specialist Certification
July 1, 2024 - December 11, 2025JOB PREPPED Pay Per Click Certification
January 1, 2024 - December 11, 2025Email Marketing Certification
February 1, 2024 - December 11, 2025Social Media Marketing Certification
March 1, 2024 - December 11, 2025NERDY EYE DIGITAL Digital Marketing Certification
March 1, 2020 - December 11, 2025GOOGLE DIGITAL Fundamental of Digital Marketing
November 1, 2019 - December 11, 2025Google Analytics
December 1, 2019 - December 11, 2025ALISON Alison Social Media Marketing
February 1, 2019 - December 11, 2025Industry Experience
Media & Entertainment, Software & Internet, Professional Services
Skills
Experience Level
Expert
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