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I'm a strategic business leader and trusted consultant with 15 years of proven experience growing client revenue, driving insights to optimize brand and communications strategy, and engaging high-performing teams. I design and manage complex research, analytics and measurement projects, build and nurture strong client and partner relationships, lead large teams across offices (in-person and remote), and translate data into engaging, data-driven stories that inform strategy.…I'm a strategic business leader and trusted consultant with 15 years of proven experience growing client revenue, driving insights to optimize brand and communications strategy, and engaging high-performing teams. I design and manage complex research, analytics and measurement projects, build and nurture strong client and partner relationships, lead large teams across offices (in-person and remote), and translate data into engaging, data-driven stories that inform strategy.

Meg Hodge Phillips

Data Scientist, Data Analyst, Marketing Analyst

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I'm a strategic business leader and trusted consultant with 15 years of proven experience growing client revenue, driving insights to optimize brand and communications strategy, and engaging high-performing teams. I design and manage complex research, analytics and measurement projects, build and nurture strong client and partner relationships, lead large teams across offices (in-person and remote), and translate data into engaging, data-driven stories that inform strategy.…I'm a strategic business leader and trusted consultant with 15 years of proven experience growing client revenue, driving insights to optimize brand and communications strategy, and engaging high-performing teams. I design and manage complex research, analytics and measurement projects, build and nurture strong client and partner relationships, lead large teams across offices (in-person and remote), and translate data into engaging, data-driven stories that inform strategy.

Available to hire

I’m a strategic business leader and trusted consultant with 15 years of proven experience growing client revenue, driving insights to optimize brand and communications strategy, and engaging high-performing teams.

I design and manage complex research, analytics and measurement projects, build and nurture strong client and partner relationships, lead large teams across offices (in-person and remote), and translate data into engaging, data-driven stories that inform strategy.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

SVP, Executive Director, Head of Analytics at Golin

January 1, 2020 - January 1, 2024

Led the Analytics division for Golin Chicago with 15+ analysts, overseeing recruitment, performance management and cross-team integration; served as relationship owner and strategic partner for clients including McDonald’s, General Mills, Walmart, Allstate, Merz Aesthetics and Ferrara. Managed $3M+ in Analytics business, drove client strategy and performance optimization, and led new business development with $500k+ wins for expanded measurement and social media analytics. Championed IP development in emotional intelligence, influencer measurement, AI-enabled analytics, and customer-journey aligned measurement frameworks.

Vice President at Edelman Intelligence (previously Edelman Berland, StrategyOne)

January 1, 2015 - January 1, 2020

Managed a research and analytics team of 8-12 directors, guiding career development and ensuring quality work; maintained long-term relationships with marquee clients and led all research and analytics workstreams across Chicago accounts. Oversaw over $2M in annual revenue and partnered with clients and agency stakeholders to design custom studies informing product, go-to-market and stakeholder strategies.

Director at Edelman Berland (previously StrategyOne)

January 1, 2012 - January 1, 2014

Consulted and designed longitudinal, integrated research and quick-turn projects; led major client accounts (e.g., Starbucks, Kellogg’s), overseeing 4-6 senior/junior analysts and ensuring high-quality outputs. Led thought leadership research and office IP, developing innovative solutions for media targeting and audience intelligence.

Senior Manager at StrategyOne

January 1, 2010 - January 1, 2012

Lead analyst for Starbucks account, delivering daily media monitoring reports and ongoing performance measurement; supervised a team of 3 junior analysts and ensured quality and timely delivery.