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I am a results-driven Digital Marketing and Social Media Manager with strong experience in performance marketing, web and CMS management, analytics, automation, and growth strategy. I plan, execute, and optimise multi-channel digital campaigns to increase traffic, conversions, and recurring revenue. I enjoy blending creative content strategy with technical marketing skills to deliver measurable business impact. I work across UK and international markets, leveraging data-driven insights and collaborative stakeholder management to drive ROI and sustainable growth for SaaS and service-based businesses.…I am a results-driven Digital Marketing and Social Media Manager with strong experience in performance marketing, web and CMS management, analytics, automation, and growth strategy. I plan, execute, and optimise multi-channel digital campaigns to increase traffic, conversions, and recurring revenue. I enjoy blending creative content strategy with technical marketing skills to deliver measurable business impact. I work across UK and international markets, leveraging data-driven insights and collaborative stakeholder management to drive ROI and sustainable growth for SaaS and service-based businesses.

NAFIU QUDUS OLARE N WAJU

Digital Marketer, Growth Marketer, Social Media Manager, +2

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I am a results-driven Digital Marketing and Social Media Manager with strong experience in performance marketing, web and CMS management, analytics, automation, and growth strategy. I plan, execute, and optimise multi-channel digital campaigns to increase traffic, conversions, and recurring revenue. I enjoy blending creative content strategy with technical marketing skills to deliver measurable business impact. I work across UK and international markets, leveraging data-driven insights and collaborative stakeholder management to drive ROI and sustainable growth for SaaS and service-based businesses.…I am a results-driven Digital Marketing and Social Media Manager with strong experience in performance marketing, web and CMS management, analytics, automation, and growth strategy. I plan, execute, and optimise multi-channel digital campaigns to increase traffic, conversions, and recurring revenue. I enjoy blending creative content strategy with technical marketing skills to deliver measurable business impact. I work across UK and international markets, leveraging data-driven insights and collaborative stakeholder management to drive ROI and sustainable growth for SaaS and service-based businesses.

Available to hire

I am a results-driven Digital Marketing and Social Media Manager with strong experience in performance marketing, web and CMS management, analytics, automation, and growth strategy. I plan, execute, and optimise multi-channel digital campaigns to increase traffic, conversions, and recurring revenue. I enjoy blending creative content strategy with technical marketing skills to deliver measurable business impact.

I work across UK and international markets, leveraging data-driven insights and collaborative stakeholder management to drive ROI and sustainable growth for SaaS and service-based businesses.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Digital Marketing Manager / Growth Lead at Amatip IT Consulting Ltd

April 1, 2023 - Present

Led end-to-end digital marketing strategy for a subscription-based SaaS platform; managed websites, dashboards, and CMS platforms to ensure performance, SEO, and conversion optimisation. Designed and optimised landing pages, funnels, and onboarding journeys to improve user acquisition. Planned, executed, and optimised paid campaigns across Meta, Google, and social platforms. Implemented GA4, GTM, Meta Pixel, and event tracking to measure campaign and funnel performance. Managed social media strategy across Instagram, TikTok, LinkedIn, and X. Coordinated influencer and ambassador marketing in the UK and Nigeria. Analysed performance data to improve ROI and reduce customer acquisition costs.

Social Media Manager / Digital Marketing Specialist at Gwatavri Nigeria Ltd

January 1, 2015 - April 1, 2022

Managed and grew social media channels through content planning and data-driven optimisation. Supported paid social campaigns and influencer collaborations. Created campaign landing pages and managed CMS updates. Tracked engagement, traffic, and conversions to refine content and advertising strategies.

Freelance Digital Marketing & Web Manager at United Kingdom

January 1, 2016 - April 1, 2023

Delivered digital marketing and website management services to SMEs. Built and managed WordPress websites and CMS-based landing pages. Implemented SEO, analytics tracking, and email marketing automation. Supported lead generation and conversion optimisation initiatives.