I'm Ryan Clark, a cross-disciplinary business development and marketing professional with a track record of driving revenue and improving customer experiences across cannabis retail, hospitality, and media. I excel at blending sales strategy, digital marketing, and operations to enable retailers and brands to grow sustainably. I love turning data into actionable improvements and telling compelling brand stories that resonate with audiences. Over the years I’ve led multi-site teams, built onboarding programs, and crafted content strategies that convert. I’m passionate about helping brands stand out in the attention economy through creative campaigns, technology-enabled enablement, and strong relationship-building. I thrive in fast-paced environments where operational excellence and creative vision converge to deliver measurable ROI.

Ryan Clark

I'm Ryan Clark, a cross-disciplinary business development and marketing professional with a track record of driving revenue and improving customer experiences across cannabis retail, hospitality, and media. I excel at blending sales strategy, digital marketing, and operations to enable retailers and brands to grow sustainably. I love turning data into actionable improvements and telling compelling brand stories that resonate with audiences. Over the years I’ve led multi-site teams, built onboarding programs, and crafted content strategies that convert. I’m passionate about helping brands stand out in the attention economy through creative campaigns, technology-enabled enablement, and strong relationship-building. I thrive in fast-paced environments where operational excellence and creative vision converge to deliver measurable ROI.

Available to hire

I’m Ryan Clark, a cross-disciplinary business development and marketing professional with a track record of driving revenue and improving customer experiences across cannabis retail, hospitality, and media. I excel at blending sales strategy, digital marketing, and operations to enable retailers and brands to grow sustainably. I love turning data into actionable improvements and telling compelling brand stories that resonate with audiences.

Over the years I’ve led multi-site teams, built onboarding programs, and crafted content strategies that convert. I’m passionate about helping brands stand out in the attention economy through creative campaigns, technology-enabled enablement, and strong relationship-building. I thrive in fast-paced environments where operational excellence and creative vision converge to deliver measurable ROI.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

French
Beginner

Work Experience

Business Development Representative at ZLAB NORTH AMERICA
March 1, 2025 - November 1, 2025
Represented ZLab’s ZPod lineup across Southern Ontario retail, focusing on premium nicotine vapor products, sales performance, experiential marketing, and retailer enablement. Achievements include 30%+ average revenue growth with weekly sales over $38K by end of Q3. Sourced 168 accounts with 96 converted into active recurring customers by end of Q3. Provided Google Maps 360° tours to boost store visibility, SEO, and digital foot traffic. Used AI-assisted 360° analysis to produce inspection-ready reports aligned with Health Canada, Tobacco Enforcement, and CRA compliance expectations. Created a repeatable “Content → Conversion” play where photo assets and 360° tours drove measurable order uplift. Delivered onboarding support, payment troubleshooting, logistics coordination, and SKU optimization guidance for multi-store chains.
General Manager at DREAMERS FARM RETREAT
January 1, 2020 - December 31, 2024
Well-rated hospitality business and magazine publisher. Responsible for marketing, advertising, web administration, and property upkeep. Achieved highest annual earnings over $143k in 2023 with average 39% annual revenue growth since 2020. 2023 occupancy 43% across seven listings (cabins, tents, studio). Expanded short-term rental presence on AirBnB, Expedia, Booking.com, Trip Advisor, and more. Managed hospitality staff, cleaning schedules, guest inquiries, and VIP service. Oversaw property maintenance, renovations, and construction projects. Wrote engaging content for website and magazine, and contributed to proprietary online booking platform development.
Regional Manager at CANNABIS SUPPLY CO
January 1, 2016 - December 31, 2020
Starting as an ACMPR telemedicine clinic, later transitioned to AGCO licensed recreational cannabis; ranked 8th among top ten OCS retailers in 2020. Contributed to an average 46% increase in annual sales at 3 locations. Ensured smooth operation of retail functions across multiple locations, with strict adherence to regulations. Recruited, hired and trained knowledgeable, customer-centric staff. Drove licensed producer registrations and strategic relationships with local medical clinics. Maintained privacy with over 1,000 encrypted patient files. Coordinated marketing strategies, customer engagement, and product promotions; led PR activities and university partnerships; represented the company in media appearances.
Editor, Art Director & Website Administrator at BIG B PUBLISHING
January 1, 2008 - December 31, 2012
The Business and Construction Times editor and art director; designed and produced advertising materials, editorial content, and website updates. Generated over $614k in sales through effective advertising strategies and client retention. Sourced project reports and feature articles, leveraging an advertorial model. Created more than 200 high-quality advertisements and visually engaging layouts; wrote articles detailing industry insights; managed the publication’s online presence.
Sales, Marketing Support & Website Administrator at RAM LIGHTING
January 1, 2005 - December 31, 2008
Wholesale residential lighting and decor company specializing in game room furniture and unique accessories. Produced annual catalogs and supplements; managed website updates, ensuring product information, images and pricing were accurate; optimized user experience; collaborated with sales team to implement marketing strategies; targeted wholesale buyers; assisted with warehouse duties and trade show participation; contributed content for brochures and online materials.
Carpentry Apprentice at HISTORIC LUMBER
January 1, 2012 - December 31, 2016
Assisted with construction of wood products and antiques for residential and commercial clients. Up-cycling and installation of reclaimed beams, flooring, doors, and custom furniture. Dismantling and salvaging historic structures, preserving material character. Collaborated with senior carpenters to learn restoration techniques and conducted marketing efforts including website redesign and content creation.

Education

Science of Cannabis at McMaster University
January 1, 2019 - December 13, 2025
Introduction to Business Law at Mohawk College
January 1, 2004 - December 13, 2025
Introduction to Multimedia at McMaster University
January 1, 2003 - December 13, 2025
Advertising/Communications Diploma at Mohawk College
January 1, 2000 - December 31, 2003
Cannabis Science (Science of Cannabis) at McMaster University
January 1, 2019 - December 13, 2025
Introduction to Business Law at Mohawk College
January 1, 2004 - January 1, 2004
Introduction to Multimedia at McMaster University
January 1, 2003 - January 1, 2003
Advertising/Communications Diploma at Mohawk College
January 1, 2000 - January 1, 2003

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Travel & Hospitality, Real Estate & Construction, Professional Services

Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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