Hi, I’m a creative marketing and content professional with a passion for building engaging campaigns across TV, digital, and social platforms. I love turning data into actionable storytelling, planning content calendars, coordinating events, and collaborating with influencers to drive brand growth. My experience spans in-house roles and agency-style environments across healthcare, hospitality, and consumer brands. I thrive in fast-paced teams and enjoy shaping brand narratives that resonate with audiences and deliver measurable results.

user1339203

Hi, I’m a creative marketing and content professional with a passion for building engaging campaigns across TV, digital, and social platforms. I love turning data into actionable storytelling, planning content calendars, coordinating events, and collaborating with influencers to drive brand growth. My experience spans in-house roles and agency-style environments across healthcare, hospitality, and consumer brands. I thrive in fast-paced teams and enjoy shaping brand narratives that resonate with audiences and deliver measurable results.

Available to hire

Hi, I’m a creative marketing and content professional with a passion for building engaging campaigns across TV, digital, and social platforms. I love turning data into actionable storytelling, planning content calendars, coordinating events, and collaborating with influencers to drive brand growth.

My experience spans in-house roles and agency-style environments across healthcare, hospitality, and consumer brands. I thrive in fast-paced teams and enjoy shaping brand narratives that resonate with audiences and deliver measurable results.

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Language

English
Advanced

Work Experience

Senior Brand Executive at Vivo Malaysia
August 1, 2024 - Present
Led product planning campaigns, budgeting, media buying, and cross-channel promotional activities across TV, digital, and social platforms; developed brand campaigns, content calendars, and e-commerce promotions; analyzed data to optimize reach and engagement.
Marketing Executive at Columbia Asia Hospital – Petaling Jaya
February 1, 2022 - September 1, 2022
Content creation; social media planning and execution; copywriting; graphic design; manage Facebook ads; monitor client accounts; coordinate with agencies for promotions; track campaign performance.
Creative and Marketing Executive at Roar Point Sdn Bhd
June 1, 2020 - August 1, 2021
Content creation; social media calendar planning and execution; digital marketing planning; on-ground event planning; identify and evaluate marketing strategies aligned with company objectives; design promotional materials; manage influencer relationships; sales strategies to promote advertising offerings.
Creative and Marketing Executive at Sunshine Tools Sdn Bhd
January 1, 2020 - March 1, 2020
Content creation; social media content calendar planning and execution; copywriting; graphic design; influencer marketing; identify and evaluate marketing strategies; support on-ground events; coordinate with internal teams and external vendors.

Education

BA (Hons) in Communication (Public Relations & Project Management) at Sunway University
January 1, 2017 - January 1, 2020
Mass Communication Major in Public Relations at Han Chiang College
January 1, 2014 - January 1, 2016
Diploma at SMJK Chung Ling Butterworth
January 1, 2009 - January 1, 2013
Mass Communication Major in Public Relations at Han Chiang College
January 1, 2014 - January 1, 2016
BA (HONS) in Communication Major in Public Relations & Project Management at Sunway University
January 1, 2017 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Healthcare