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I'm a communication and digital marketing professional with over 10 years of experience in content creation, editorial strategy and brand positioning across international and multicultural environments. I'm a native French speaker with excellent writing and editing skills, recognized for a strong command of language, precision in wording and a high level of attention to detail. I am highly organized, reliable and autonomous, and I thrive in roles that require editorial excellence and strategic insight. I bring value through my writing, analytical mindset, and the ability to translate complex ideas into accessible and compelling content.…I'm a communication and digital marketing professional with over 10 years of experience in content creation, editorial strategy and brand positioning across international and multicultural environments. I'm a native French speaker with excellent writing and editing skills, recognized for a strong command of language, precision in wording and a high level of attention to detail. I am highly organized, reliable and autonomous, and I thrive in roles that require editorial excellence and strategic insight. I bring value through my writing, analytical mindset, and the ability to translate complex ideas into accessible and compelling content.

Mel Bo

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I'm a communication and digital marketing professional with over 10 years of experience in content creation, editorial strategy and brand positioning across international and multicultural environments. I'm a native French speaker with excellent writing and editing skills, recognized for a strong command of language, precision in wording and a high level of attention to detail. I am highly organized, reliable and autonomous, and I thrive in roles that require editorial excellence and strategic insight. I bring value through my writing, analytical mindset, and the ability to translate complex ideas into accessible and compelling content.…I'm a communication and digital marketing professional with over 10 years of experience in content creation, editorial strategy and brand positioning across international and multicultural environments. I'm a native French speaker with excellent writing and editing skills, recognized for a strong command of language, precision in wording and a high level of attention to detail. I am highly organized, reliable and autonomous, and I thrive in roles that require editorial excellence and strategic insight. I bring value through my writing, analytical mindset, and the ability to translate complex ideas into accessible and compelling content.

Available to hire

I’m a communication and digital marketing professional with over 10 years of experience in content creation, editorial strategy and brand positioning across international and multicultural environments. I’m a native French speaker with excellent writing and editing skills, recognized for a strong command of language, precision in wording and a high level of attention to detail.

I am highly organized, reliable and autonomous, and I thrive in roles that require editorial excellence and strategic insight. I bring value through my writing, analytical mindset, and the ability to translate complex ideas into accessible and compelling content.

Skills

Experience Level

Copywriting

Expert

Branding

Expert

SEO

Expert

Language

French

Fluent

English

Advanced

Spanish; Castilian

Intermediate

German

Beginner

Work Experience

Head of Content Creation & Lecturer at SAE Institute

March 1, 2025 - Present

Creation and development of educational content, recruitment of external partners, delivery of academic courses across multiple departments, supervision of the institute’s digital strategy.

Strategic Content Writing at TEDxLausanne

July 1, 2025 - Present

Writing of multilingual newsletters and promotional materials. Increased audience engagement and event attendance rates (+25%).

Member of the Communication & Events Committee at Innopark Suisse

July 1, 2024 - October 1, 2024

Increased InnoPark’s visibility, achieving a +20% rise in event registrations through a targeted communication strategy.

Digital Marketing & Events Manager at Garden Centre Schilliger

September 1, 2022 - June 1, 2023

Created and managed 14 monthly events, increasing visibility and revenue; development of commercial partnerships.

Founder, Business & Communication Manager at Être illimité

October 1, 2020 - December 1, 2023

Business development and relationship management, lead generation, content creation. Author and notebooks creator.

Social Media Manager at Cité des Métiers

May 1, 2021 - October 1, 2021

Achieved a 25% increase in social media engagement through a targeted content strategy and digital content planning.

Digital Marketing & Communication Manager at Adler Joailliers

April 1, 2018 - January 1, 2020

Partnership development, recruitment of external service providers, expansion of the brand’s digital presence, multi-channel digital content creation.

Client Director & Head of Social Media at Agence Details

June 1, 2015 - March 1, 2018

Client development strategy (prospecting + nurturing) generating CHF 1M in annual revenue; recruitment and management of the social media team.

Social Media Expert at Various clients (Disko; BetVictor; Expat Workforce; AirG)

January 1, 2003 - December 31, 2015

Social media strategy and execution for multiple clients across industries; early career roles included securities administration and customer advisory.