Amanda Whitmer

Language

English
Fluent

Work Experience

Head of Marketing at Hardwood Classics LLC
January 1, 2023 - December 31, 2025
Led full marketing operations for a startup hardwood restoration company, including brand identity, digital presence, and growth strategies. Managed paid advertising, SEO-driven web content, community partnerships, and customer outreach. Built a cohesive brand aesthetic, launched promotional video content, and implemented CRM tracking for client engagement. Developed pricing sheets, client proposals, and retention strategies to support business scalability.
Brand Strategist at Cheetah Clean Auto Wash
January 1, 2021 - December 31, 2023
Led brand strategy, digital marketing, and customer engagement across multiple locations.
Marketing & Promotions Volunteer at Nashville Symphony Schemerhorn Center
January 1, 2019 - December 31, 2019
Supported concert promotions, email campaigns, donor communications, and public relations efforts; contributed to storytelling initiatives to broaden community engagement and enhance audience experience.
Campaign Communications Lead at County Campaign – County Commissioner (Local Campaign)
January 1, 2022 - December 31, 2022
Crafted messaging strategy, including slogans, outreach scripts, digital ads, and targeted social content; managed audience segmentation and analytics to optimize outreach.
Chapter Leader at Western Kentucky University – Lambda Pi Eta (Communication Honors Fraternity)
January 1, 2021 - Present
Led chapter initiatives focusing on professional development and communications; coordinated events, training, and networking opportunities for members.
Board Member at ELA Leadership Board – Sumner County Schools
January 1, 2021 - Present
Collaborated with district leaders to strengthen English Language Arts curriculum alignment, instructional quality, and professional development initiatives across multiple schools.
Director of Marketing at Hardwood Classics LLC
January 1, 2023 - December 31, 2025
Lead full marketing operations for a startup hardwood restoration company, including brand identity, digital presence, growth strategy. Designed and executed social media campaigns increasing lead generation by 64% in the first year. Managed paid advertising, SEO-driven website content, community partnerships, and customer outreach. Built cohesive brand aesthetic, launched promotional video content, and implemented CRM tracking for client engagement. Developed pricing sheets, client proposals, and retention strategies to support scalability.
Brand Strategist at Cheatah Clean Auto Wash
January 1, 2021 - December 31, 2023
Led brand strategy, digital marketing, and customer engagement across multiple locations. Developed messaging frameworks, marketing assets, and analyzed campaign performance. Created multi-location marketing materials, and led cross-functional collaboration with executive leadership to drive business growth through targeted communications and data-driven strategy execution.
Promotions Assistant at Nashville Symphony (Schemerhorn Center)
January 1, 2019 - December 31, 2019
Supported concert promotions, email campaigns, donor communications, and PR efforts. Contributed to storytelling initiatives to broaden community engagement.
Campaign Manager at Paul Goode for County Commissioner – Local Campaign
January 1, 2022 - December 31, 2022
Crafted messaging strategy, including slogans, outreach scripts, digital ads, and targeted social content. Managed audience segmentation, voter-file analytics, and engagement tracking to optimize outreach efficiency.

Education

at Western Kentucky University
January 1, 2021 - December 18, 2025
MBA (in progress) at Tulane University - Freeman School of Business
January 1, 2026 - December 18, 2025
Bachelor of Arts in Corporate and Organizational Communication at Western Kentucky University
January 11, 2030 - December 18, 2025
MBA at Tulane University - Freeman School of Business
January 1, 2026 - December 18, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Non-Profit Organization, Education, Media & Entertainment, Professional Services, Retail, Software & Internet