I'm a communications and marketing professional with 7+ years of experience across community management, digital marketing, and e-commerce in international environments. I’m skilled in content creation (Figma, Canva, VN, CapCut), CRM workflows (Salesforce, HubSpot), and e-commerce platforms (Shopify, Etsy), with a strong focus on data-driven optimization using Google Analytics and SEMrush. I’ve trained and earned certifications from Google, HubSpot, Udacity, Berkeley Haas, Coursera, and M&C Saatchi, blending analytical rigor with creative intuition. I have a proven track record building and scaling professional communities, delivering high-impact campaigns, and supporting training and onboarding programs. I’m fluent in English (C1), Ukrainian (C2), Russian (C1), Bulgarian (B1), and am currently learning Spanish (A1).

Iuliia Holovchenko

I'm a communications and marketing professional with 7+ years of experience across community management, digital marketing, and e-commerce in international environments. I’m skilled in content creation (Figma, Canva, VN, CapCut), CRM workflows (Salesforce, HubSpot), and e-commerce platforms (Shopify, Etsy), with a strong focus on data-driven optimization using Google Analytics and SEMrush. I’ve trained and earned certifications from Google, HubSpot, Udacity, Berkeley Haas, Coursera, and M&C Saatchi, blending analytical rigor with creative intuition. I have a proven track record building and scaling professional communities, delivering high-impact campaigns, and supporting training and onboarding programs. I’m fluent in English (C1), Ukrainian (C2), Russian (C1), Bulgarian (B1), and am currently learning Spanish (A1).

Available to hire

I’m a communications and marketing professional with 7+ years of experience across community management, digital marketing, and e-commerce in international environments. I’m skilled in content creation (Figma, Canva, VN, CapCut), CRM workflows (Salesforce, HubSpot), and e-commerce platforms (Shopify, Etsy), with a strong focus on data-driven optimization using Google Analytics and SEMrush.

I’ve trained and earned certifications from Google, HubSpot, Udacity, Berkeley Haas, Coursera, and M&C Saatchi, blending analytical rigor with creative intuition. I have a proven track record building and scaling professional communities, delivering high-impact campaigns, and supporting training and onboarding programs. I’m fluent in English (C1), Ukrainian (C2), Russian (C1), Bulgarian (B1), and am currently learning Spanish (A1).

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Ukrainian
Fluent
Russian
Advanced
Bulgarian
Intermediate
Spanish; Castilian
Beginner

Work Experience

Community Manager & Training Specialist at Humans in the Loop Foundation
September 1, 2023 - Present
Built and nurtured a cross-industry B2C community of 290+ engaged professionals across Eastern Europe, MEN A, and East Africa. Led planning, promotion, and execution of branded webinars and community events (average ~30 attendees). Conducted 100+ one-on-one sessions on personal branding and digital presence. Created communications plans, event scripts, emails, and social announcements to drive outreach and participation. Designed marketing assets with Canva and Figma; prepared pitch decks for outreach and stakeholder meetings. Managed freelancer outreach and maintained CMS content with WordPress and Notion.
Marketing & Communications Intern at Bright Media
August 1, 2025 - December 1, 2025
Supported the documentary’s marketing and communications strategy, focusing on developing and managing content across Instagram, X (Twitter), TikTok, and Reddit.
Customer Success Specialist at Telus International
May 1, 2022 - October 1, 2022
Managed customer interactions through Salesforce CRM, ensuring efficient issue resolution. Collaborated cross-functionally with internal teams to enhance customer journeys and reduce friction.
E-commerce Manager at Textile Profi
March 1, 2017 - August 1, 2023
Created and scheduled high-performing content calendars across Instagram, Facebook, and LinkedIn. Managed Etsy listings and tailored messages for diverse audiences. Designed and managed Shopify website. Oversaw e-commerce operations including payments integration. Launched and optimized paid ad campaigns across Meta, Google Ads, and Etsy Ads, driving traffic, lead generation, and sales. Built and deployed email campaigns via Mailchimp and HubSpot with segmentation and tracking. Analyzed campaign performance with Google Analytics, SEMrush, and HubSpot; produced marketing creatives and brand assets using Canva, Figma, and VN Editor.
Volunteer & Training Specialist at Humans in the Loop Foundation
September 1, 2023 - Present
Covering the Volunteer and Training Specialist role by supporting volunteer coordination, training program design, curriculum development, and onboarding of new participants.
Community Manager at Humans in the Loop Foundation
September 1, 2023 - Present
Built and nurtured an across-industry B2C community of over 290 engaged professionals across Eastern Europe, MENA, and East Africa. Led planning, promotion, and execution of branded webinars and community events (avg. ~30 participants per event). Conducted 100+ one-on-one sessions to empower members to optimize digital presence and professional positioning. Created communication plans, event scripts, email sequences, and social announcements to drive partner outreach and community participation. Designed visually consistent marketing assets using Canva and Figma; developed pitch decks and presentations for outreach, conferences, and stakeholder meetings. Managed Upwork bidding strategy and freelance outreach, optimized profiles and portfolios. Developed and maintained CMS content using WordPress and Notion.

Education

Specialist Diploma in Law at Odesa State University of Internal Affairs
January 11, 2030 - January 1, 2014
Specialist diploma in Accounting at Odessa I.I.Mechnikov National University
January 11, 2030 - January 1, 2011
Specialist Diploma in Law at Odesa State University of Internal Affairs
January 1, 2014 - January 1, 2014
Specialist Diploma in Accounting at Odessa I.I.Mechnikov National University
January 1, 2011 - January 1, 2011

Qualifications

LinkedIn Advertising Fundamentals Certification
November 1, 2025 - December 18, 2025
CapCut Core video editing
October 1, 2025 - December 18, 2025
Attract and Engage Customers with Digital Marketing
August 1, 2025 - December 18, 2025
Foundations of Digital Marketing and E-commerce
June 1, 2025 - December 18, 2025
Intro to Python
October 1, 2024 - December 18, 2025
Operational OSINT
October 1, 2024 - December 18, 2025
Digital Project Management Nanodegree
November 1, 2022 - December 18, 2025
Digital Marketing Nanodegree
September 1, 2022 - December 18, 2025
Digital Media
April 1, 2024 - December 18, 2025
SEO certification
July 1, 2024 - December 18, 2025
LinkedIn Advertising Fundamentals Certification
November 1, 2025 - December 18, 2025
CapCut Core video editing
October 1, 2025 - December 18, 2025
Attract and Engage Customers with Digital Marketing
August 1, 2025 - December 18, 2025
Foundations of Digital Marketing and E-commerce
June 1, 2025 - December 18, 2025
Intro to Python
October 1, 2024 - December 18, 2025
Operational OSINT
October 1, 2024 - December 18, 2025
HubSpot SEO Certification
July 1, 2024 - December 18, 2025
Digital Media
April 1, 2024 - December 18, 2025
Nanodegree, Digital Project Management
November 1, 2022 - December 18, 2025
Nanodegree, Digital Marketing
September 1, 2022 - December 18, 2025
Digital Marketing Foundations
January 1, 2022 - December 18, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Education, Other