I'm Emmanuel Onwumere, a creative Finance and Tech Copywriter with over five years of experience crafting data-driven content for fintech brands, SaaS startups, and digital marketing campaigns. I specialise in developing SEO-optimized copy, newsletters, and landing pages that boost visibility, engagement, and conversions. I blend a strong foundation in finance and operations with storytelling and digital strategy to produce content that builds trust and drives business growth. I enjoy translating complex financial and technology topics into relatable language, and I excel at enhancing brand storytelling and content strategy to support business objectives.

Emmanuel Onwumere

I'm Emmanuel Onwumere, a creative Finance and Tech Copywriter with over five years of experience crafting data-driven content for fintech brands, SaaS startups, and digital marketing campaigns. I specialise in developing SEO-optimized copy, newsletters, and landing pages that boost visibility, engagement, and conversions. I blend a strong foundation in finance and operations with storytelling and digital strategy to produce content that builds trust and drives business growth. I enjoy translating complex financial and technology topics into relatable language, and I excel at enhancing brand storytelling and content strategy to support business objectives.

Available to hire

I’m Emmanuel Onwumere, a creative Finance and Tech Copywriter with over five years of experience crafting data-driven content for fintech brands, SaaS startups, and digital marketing campaigns. I specialise in developing SEO-optimized copy, newsletters, and landing pages that boost visibility, engagement, and conversions.

I blend a strong foundation in finance and operations with storytelling and digital strategy to produce content that builds trust and drives business growth. I enjoy translating complex financial and technology topics into relatable language, and I excel at enhancing brand storytelling and content strategy to support business objectives.

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Language

English
Fluent

Work Experience

Lead Copywriter (Freelance) at Leghit Copy
May 1, 2023 - Present
Wrote and edited SEO-driven blog posts, articles, and website copy for fintech and tech brands. Developed content strategies to improve visibility and engagement, leading to higher CTRs. Used Grammarly, Yoast, HubSpot, and Notion to optimize workflows and ensure brand consistency. Collaborated with clients to translate complex financial and tech topics into relatable, persuasive language. Conducted keyword research and analytics reviews to refine content performance.
Operations & Customer Acquisition Manager at Olive Variety Supermarket
March 1, 2018 - May 1, 2023
Designed and implemented marketing campaigns that increased customer base by 40%. Leveraged CRM tools to manage customer data and improve retention. Managed sales operations, budgeting, and business expansion (led to opening a 2nd branch). Conducted market research and analysis to identify new growth opportunities.
Business Development Executive at Property World African Network (PWAN)
May 1, 2016 - June 1, 2018
Created newsletters and landing page content to drive real estate leads. Contributed to campaign materials that increased lead conversions by 25%. Managed client communications and built a strong digital brand presence.
Bank Operations Intern at First Bank Nigeria Plc
June 1, 2014 - December 1, 2014
Handled financial reconciliations and transaction reports. Collaborated on customer resolution processes for NEFT/NIP payments. Supported internal communications and documentation.

Education

B.Eng., Electrical & Electronics Engineering at Federal University of Technology, Owerri
January 11, 2030 - December 1, 2016
B.Eng. at Federal University of Technology, Owerri
January 11, 2030 - December 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Software & Internet, Retail, Media & Entertainment, Professional Services, Real Estate & Construction
    paper From salary to savings, simple money habits that builds long-term wealth

    This article was written to help everyday earners move from living paycheck-to-paycheck to building sustainable, long-term wealth through practical money habits. Rather than focusing on complex investing strategies, the piece breaks down simple, repeatable actions—such as budgeting with intent, automating savings, and mindful spending—that readers can implement immediately, regardless of income level.

    The article blends relatable storytelling with actionable financial guidance, making personal finance feel accessible and achievable. It addresses common psychological barriers to saving, including lifestyle inflation and impulse spending, while emphasizing consistency over perfection. The goal is to shift readers’ mindset from short-term survival to long-term financial stability and growth.

    Written for a general audience, the article is suitable for personal finance blogs, financial wellness platforms, and fintech brands aiming to educate users and encourage healthier money behaviors.

    Skills Demonstrated
    • Personal finance education
    • Reader-focused, practical writing
    • Simplifying complex financial concepts
    • Behavioral finance and money psychology
    • SEO-friendly long-form content

    Target Audience

    Young professionals, salaried workers, and individuals seeking to improve their saving habits and build long-term financial security.