Kornelius Sembiring

Im currently pursuing Master of Science (MS) in Marketing at New York University (NYU), concentrating in Marketing Analytics. My passion lies in turning data into actionable insights to help brands grow strategically and sustainably.

With over three years of experience in digital marketing and SEO, I’ve worked across every stage of digital strategy, from content creation and campaign management to analytics and performance optimization. I’ve led SEO initiatives for 30+ clients, achieving a 30% traffic increase within three months and generating $256K in annual revenue through data-driven campaigns.

As part of my Marketing Analytics concentration, I work with tools like Google Analytics, Tableau, SPSS, MySQL, and Python to extract insights, visualize data, and measure marketing performance. These tools allow me to bridge creativity with quantitative analysis, helping businesses make smarter marketing decisions backed by data.

Beyond marketing, I also chosen to be an IOM Youth Changemaker, representing Asia youth voice in advocating climate migration and civic engagement. I use my digital communication background to amplify youth voices and create impact through storytelling and strategy, and also participating and speaking in the UN event like ECOSOC (in UNHQ New York) and COP29 (Azerbaijan).

Curious, analytical, and purpose-driven; I’m always exploring how marketing, data, and social impact can come together to create lasting change for business and environment.