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Hi, I’m Nathaniel Sean Susanto, a CRM and digital marketing professional with hands-on experience designing, deploying and optimizing lifecycle and multichannel campaigns across retail and fintech. In my current role at PVH Corp, I coordinate email and SMS operations, from HTML/CSS template builds and segmentation to ESP deployments, QA, and trade reporting. I’ve led automation, predictive modelling and experimentation at ClearScore and drive integrated campaigns across multiple platforms. I enjoy turning analytics into actionable optimisations, preparing stakeholder briefs, and mentoring teams on tools like Sintra AI, campaign automation, segmentation and analytics.…Hi, I’m Nathaniel Sean Susanto, a CRM and digital marketing professional with hands-on experience designing, deploying and optimizing lifecycle and multichannel campaigns across retail and fintech. In my current role at PVH Corp, I coordinate email and SMS operations, from HTML/CSS template builds and segmentation to ESP deployments, QA, and trade reporting. I’ve led automation, predictive modelling and experimentation at ClearScore and drive integrated campaigns across multiple platforms. I enjoy turning analytics into actionable optimisations, preparing stakeholder briefs, and mentoring teams on tools like Sintra AI, campaign automation, segmentation and analytics.

Nathaniel Sean Susanto

Content Producer, Social Media Manager, Copywriter, +7

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Hi, I’m Nathaniel Sean Susanto, a CRM and digital marketing professional with hands-on experience designing, deploying and optimizing lifecycle and multichannel campaigns across retail and fintech. In my current role at PVH Corp, I coordinate email and SMS operations, from HTML/CSS template builds and segmentation to ESP deployments, QA, and trade reporting. I’ve led automation, predictive modelling and experimentation at ClearScore and drive integrated campaigns across multiple platforms. I enjoy turning analytics into actionable optimisations, preparing stakeholder briefs, and mentoring teams on tools like Sintra AI, campaign automation, segmentation and analytics.…Hi, I’m Nathaniel Sean Susanto, a CRM and digital marketing professional with hands-on experience designing, deploying and optimizing lifecycle and multichannel campaigns across retail and fintech. In my current role at PVH Corp, I coordinate email and SMS operations, from HTML/CSS template builds and segmentation to ESP deployments, QA, and trade reporting. I’ve led automation, predictive modelling and experimentation at ClearScore and drive integrated campaigns across multiple platforms. I enjoy turning analytics into actionable optimisations, preparing stakeholder briefs, and mentoring teams on tools like Sintra AI, campaign automation, segmentation and analytics.

Available to hire

Hi, I’m Nathaniel Sean Susanto, a CRM and digital marketing professional with hands-on experience designing, deploying and optimizing lifecycle and multichannel campaigns across retail and fintech. In my current role at PVH Corp, I coordinate email and SMS operations, from HTML/CSS template builds and segmentation to ESP deployments, QA, and trade reporting. I’ve led automation, predictive modelling and experimentation at ClearScore and drive integrated campaigns across multiple platforms. I enjoy turning analytics into actionable optimisations, preparing stakeholder briefs, and mentoring teams on tools like Sintra AI, campaign automation, segmentation and analytics.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Marketing Coordinator at Beforepay

June 1, 2024 - December 1, 2024

Owned social presence and content production (blogs, social posts, newsletters, emails) to support customer engagement and acquisition. Managed end-to-end ad-hoc campaigns and developed strategies to improve campaign performance and alignment with event goals. Wrote and edited marketing materials and ensured promotional activities met campaign objectives and stakeholder expectations.

CRM Specialist at ClearScore

January 1, 2023 - June 1, 2024

Planned, executed and analysed daily CRM calendar — created, automated and optimised lifecycle emails to improve user journeys and retention. Built automation and segmentation strategies using predictive modelling to personalise communications and increase activation/backbook metrics. Delivered integrated multichannel campaigns driven by customer behaviour and insights; maintained and iterated trigger emails and campaign experiments. Established performance analytics and experimentation frameworks to refine messaging, improve KPIs and inform retention strategies.

Digital Marketing Specialist at Resonate Marketing

August 1, 2022 - December 1, 2022

Managed marketing campaign planning, execution and reporting for 10+ clients across CRM platforms (HubSpot, ActiveCampaign, Mailchimp, Keap, Zoho). Designed forms, workflows and automation; integrated CRM platforms with third-party tools to streamline lead capture and follow-up. Owned Google Ads, Google Analytics and Tag Manager accounts to drive lead generation and optimise ad spend; used Semrush for keyword discovery. Reported on campaign performance and recommended optimisation tactics; persuaded clients to launch webinars and campaigns to increase awareness and leads.

Marketing Data Analyst at Wunderman Thompson

October 1, 2021 - October 31, 2022

Managed analytics for multiple clients: extracted raw social and website data, benchmarked against competitors and produced actionable campaign reports. Used Google Analytics to identify site performance opportunities and informed optimisation recommendations for client campaigns.

Social Media and Marketing Intern at MADToken

July 1, 2021 - October 1, 2021

Produced creative assets (banners, videos, logos) and social posts; analysed outreach and iterated strategies to improve engagement. Developed new marketing approaches to increase company outreach and support campaign goals.