I'm a remote social media and content strategist with over a decade of experience helping national brands build data-backed content programs and engaged communities across Canada. I lead distributed creative teams, translate analytics into actionable insights, and thrive in autonomous, remote environments. Fluent in English and French, I navigate cultural nuances to protect brand voice and sentiment while driving measurable growth through thoughtful content planning, crisis monitoring, and stakeholder collaboration.…

Stephanie Leblanc

I'm a remote social media and content strategist with over a decade of experience helping national brands build data-backed content programs and engaged communities across Canada. I lead distributed creative teams, translate analytics into actionable insights, and thrive in autonomous, remote environments. Fluent in English and French, I navigate cultural nuances to protect brand voice and sentiment while driving measurable growth through thoughtful content planning, crisis monitoring, and stakeholder collaboration.…

Available to hire

I’m a remote social media and content strategist with over a decade of experience helping national brands build data-backed content programs and engaged communities across Canada. I lead distributed creative teams, translate analytics into actionable insights, and thrive in autonomous, remote environments.

Fluent in English and French, I navigate cultural nuances to protect brand voice and sentiment while driving measurable growth through thoughtful content planning, crisis monitoring, and stakeholder collaboration.

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Language

English
Fluent
French
Fluent

Work Experience

National Social Media Manager at Select Wines
January 1, 2021 - Present
Owned national social media strategy for premium wine brands targeting Canadian audiences. Managed communities across time zones, increasing engagement by 35% and follower growth by 25%. Translated analytics into actionable insights using Meta tools and reporting dashboards. Collaborated with remote creatives and freelancers while safeguarding brand voice and sentiment. Led paid campaigns and handled sensitive communications with speed and tact.
Wine & Content Director at Okanagan Wine Club
January 1, 2017 - January 1, 2021
Sole content architect for a 20,000-member Canadian audience. Planned editorial calendars aligned to regional and cultural moments. Built authentic community engagement, increasing interaction by 25% and retention by 20%. Delivered clear performance reporting to stakeholders.

Education

BA Sociology, Minor in French at Dalhousie University
January 11, 2030 - December 29, 2025

Qualifications

WSET Level 3 Award in Wines
January 11, 2030 - December 29, 2025

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Professional Services