I'm a creative and detail-oriented Senior Instructional Designer based in Phoenix, AZ with deep expertise in developing engaging, accessible, data-informed learning experiences across higher education and corporate settings. I design online, hybrid, and instructor-led courses using industry-standard tools such as Articulate Storyline, Rise, Canva, Blackboard, and Camtasia, applying adult learning principles, UX best practices, and accessibility standards (WCAG, ADA) to create inclusive, high-impact content. I bring a learner-centered, data-driven mindset and fluency in applying AI tools to instructional workflows to boost innovation and efficiency. I have led faculty training and workshops, developed scalable curricula aligned with institutional goals, and championed cross-functional collaboration to smooth course launches and deliver measurable outcomes. My background in art history and digital humanities informs a lifelong-learning approach that bridges pedagogy, content, and technology.

Marisa Ruiz

I'm a creative and detail-oriented Senior Instructional Designer based in Phoenix, AZ with deep expertise in developing engaging, accessible, data-informed learning experiences across higher education and corporate settings. I design online, hybrid, and instructor-led courses using industry-standard tools such as Articulate Storyline, Rise, Canva, Blackboard, and Camtasia, applying adult learning principles, UX best practices, and accessibility standards (WCAG, ADA) to create inclusive, high-impact content. I bring a learner-centered, data-driven mindset and fluency in applying AI tools to instructional workflows to boost innovation and efficiency. I have led faculty training and workshops, developed scalable curricula aligned with institutional goals, and championed cross-functional collaboration to smooth course launches and deliver measurable outcomes. My background in art history and digital humanities informs a lifelong-learning approach that bridges pedagogy, content, and technology.

Available to hire

I’m a creative and detail-oriented Senior Instructional Designer based in Phoenix, AZ with deep expertise in developing engaging, accessible, data-informed learning experiences across higher education and corporate settings. I design online, hybrid, and instructor-led courses using industry-standard tools such as Articulate Storyline, Rise, Canva, Blackboard, and Camtasia, applying adult learning principles, UX best practices, and accessibility standards (WCAG, ADA) to create inclusive, high-impact content.

I bring a learner-centered, data-driven mindset and fluency in applying AI tools to instructional workflows to boost innovation and efficiency. I have led faculty training and workshops, developed scalable curricula aligned with institutional goals, and championed cross-functional collaboration to smooth course launches and deliver measurable outcomes. My background in art history and digital humanities informs a lifelong-learning approach that bridges pedagogy, content, and technology.

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Language

English
Fluent

Work Experience

Principal Instructional Designer & Consultant at Ollin Wave, LLC
January 1, 2024 - Present
Independent consultancy focused on instructional design and e-learning for universities and professional organizations. Led design and development of online, hybrid, and instructor-led programs, applying adult-learning principles, accessibility standards, and data-informed approaches.
Principal Instructional Designer at ASU Online/EdPlus at Arizona State University
January 1, 2018 - January 1, 2025
Lead creation of new online programs alongside faculty at ASU, including innovative digital studio courses for the Herberger Institute for Design and Arts and the Watts College of Public Service and Community Solutions. Drive learning experience improvements for thousands of online students; integrate AI-driven tools into course design to increase efficiency and reduce faculty workload; coordinate cross-functional teams to hit launch milestones.
Learning Strategist at ASU Online/EdPlus at Arizona State University
January 1, 2019 - January 1, 2024
Create content and activities tailored for both in-person and virtual training sessions (ILT and VILT) to consider global audiences and ensure relevance and accessibility. Apply project management best practices during course development, collaborate with SMEs to align content with policies, and plan accessible, engaging training programs.
Adjunct Faculty at University of Phoenix
January 1, 2010 - January 1, 2018
Taught and developed courses in Adult Education and Instructional Design with focus on practical application of theory to real-world contexts.
Senior Instructional Designer at University of Phoenix
January 1, 2005 - January 1, 2017
Led design and development of instructional content and programs across campuses, ensuring alignment with university standards and learning outcomes.

Education

Master of Arts (MA), Art History at American University
January 11, 2030 - December 29, 2025
Master of Arts (MA), Education – Curriculum & Instruction, Adult Education at University of Phoenix
January 11, 2030 - December 29, 2025

Qualifications

Quality Matters (QM) Rubric Certification
January 1, 2018 - December 29, 2025

Industry Experience

Education, Professional Services, Media & Entertainment, Software & Internet, Other

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