Anup Srivastav

Available to hire

Language

English
Fluent

Work Experience

UI/UX Designer - Product at yatra.com
January 1, 2012 - September 1, 2017
Enhanced the flight booking process from a user experience perspective. I also worked on cab - SRP, city-guide, refer and earn, travel tales (travel blog), corporate app, build your own package, defined user journey, and designed seamless experiences for retention and successful conversions.
Design Lead at gaana.com, Times Internet Limited
September 1, 2021 - July 1, 2023
Create personalized music recommendations, automatic song queuing, artist audio/video rooms, and easier playlist creation.
Designer & Co-Founder at Halfpica.in
January 1, 2019 - May 1, 2021
Build products for brands and startups, UI/UX design development agency, shaping great ideas better and strategically launching, relaunching, and enhancing the experience, developing sleek experiences. Worked for perniapopupshops.com, spinny.com, airtel.in, TUI.in & altigreen.com
Lead Designer at NeoStencil.com
October 1, 2017 - December 1, 2018
Understood the user needs for a live and recorded education platform: I conducted user interviews, usability testing, and competitive analysis to understand the needs of learners and educators. Acquired by Unacademy.com
User Experience Manager at NDTV
September 1, 2014 - Present
Responsible for designing intuitive and engaging user experiences across NDTV’s digital platforms, including web and mobile apps. Collaborated with product, development to create wireframes, prototypes, and design systems that enhance usability and drive audience engagement.
Head of User Experience at Unconstrained ED
August 1, 2023 - September 1, 2024
Led the design and flow for an AI-powered bot enabling teachers to create courses effortlessly using LLM technology. Focused on simplifying complex interactions into intuitive steps, delivering a seamless experience that rivals platforms like MagicSchool.ai.
UI/UX Designer at Yatra.com
January 1, 2012 - September 30, 2017
Enhanced the flight booking process from a user experience perspective. I also worked on cab SRP, city-guide, refer and earn, travel tales (travel blog), corporate app, build your own package, defined user journey, and designed seamless experiences for retention and successful conversions.
Design Lead at Gaana.com (Times Internet Limited)
September 1, 2021 - July 31, 2023
Create personalized music recommendations, automatic song queuing, artist audio/video rooms, and easier playlist creation.

Education

Master of Computer Application at DAV Centenary College, Faridabad, Haryana
January 1, 2010 - January 1, 2013
Bachelor of Commerce at School of Open Learning, Delhi University
January 1, 2003 - January 1, 2007
Design Thinking and Innovation at Indian Institute of Technology, Delhi
January 1, 2021 - December 30, 2025
Design Fundamentals at National Institute of Design
January 1, 2021 - December 30, 2025
Master of Computer Application at DAV Centenary College, Faridabad, Haryana
January 1, 2010 - December 31, 2013
Bachelor of Commerce at School of Open Learning, Delhi University
January 1, 2003 - December 31, 2007
Design Thinking and Innovation at Indian Institute of Technology, Delhi
January 1, 2021 - December 30, 2025
Design Fundamentals at National Institute of Design
January 1, 2013 - December 30, 2025
Product and UX Enhancement training for Web and mobile applications at R&D Labs Pvt Ltd
January 1, 2013 - December 30, 2025
Master of Computer Application at DAV Centenary College, Faridabad, Haryana
January 1, 2010 - January 1, 2013
Bachelor of Commerce at School of Open Learning, Delhi University
January 1, 2003 - January 1, 2007
Design Thinking and Innovation at National Institute of Design
January 1, 2021 - December 30, 2025

Qualifications

Design Thinking and Innovation
January 1, 2021 - December 30, 2025
Design Fundamentals
January 1, 2021 - December 30, 2025
Design Thinking and Innovation
January 1, 2021 - December 30, 2025
Design Fundamentals
January 1, 2013 - December 30, 2025
Product and UX Enhancement training for Web and mobile applications
January 1, 2013 - December 30, 2025
Design Thinking and Innovation
January 1, 2021 - December 30, 2025

Industry Experience

Media & Entertainment, Education, Software & Internet, Travel & Hospitality, Professional Services