Available to hire
I’m Coral Luoma, a SEO-focused marketing professional with hands-on experience improving website visibility, keyword rankings, and content performance for small businesses and professional service brands.
I specialize in on-page SEO, keyword research, website optimization, and content strategy, with a background as a business owner that gives me strong conversion and user-experience insight. I rely on data to guide optimization decisions and drive measurable growth.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Work Experience
SEO & Content Marketing (Contract) at Neon Lizard Creative
October 1, 2025 - December 1, 2025Conducted keyword research and SEO audits using Ahrefs, SEMrush, and Google Search Console to identify ranking and content gaps. Optimized on-page SEO elements including headings, metadata, internal links, and content structure. Wrote and edited SEO-optimized blog content and website copy aligned with search intent. Supported website authority growth through content recommendations and optimization strategies.
Marketing & Website Optimization Coordinator (Contract) at Accelerated Equity Plans
July 1, 2025 - September 1, 2025Created and optimized LinkedIn content, increasing impressions by 900% and reposts by 466%. Wrote and designed conversion-focused marketing presentations, contributing to 50% of new prospect onboarding. Supported website and content optimization efforts to improve messaging clarity and user engagement. Coordinated digital projects using Asana, Google Workspace, and analytics tools.
Content & Copywriting Assistant (Contract) at Neon Lizard Creative
May 1, 2025 - July 1, 2025Wrote and edited LinkedIn posts, website copy, and marketing content aligned with brand voice. Helped with content calendars and messaging strategy. Ensured consistency, tone, and readability across digital channels.
Founder & Marketing Manager at Color Me Coral
June 1, 2020 - September 1, 2023Built and optimized business website, branding, and local SEO presence. Increased client base by 100% through SEO-informed content, Google Ads, and website optimization. Wrote service descriptions and messaging designed to convert visitors into bookings. Retained 65% of clients through strong customer experience and relationship-driven marketing.
Life Time Stylist & Customer Experience Specialist at Life Time
August 1, 2018 - June 1, 2020Led social media and SEO initiatives to improve customer engagement and local visibility. Selected to lead a 25-person team meeting on social media marketing best practices. Increased retail sales by 100% through consultative selling and customer-focused communication. Implemented client documentation systems that improved retention and service personalization.
Education
Master of Science, Marketing at Arizona State University
January 11, 2030 - December 30, 2025Bachelor of Science, Communication at Purdue Global University
January 11, 2030 - December 30, 2025Qualifications
HubSpot SEO
January 11, 2030 - December 30, 2025HubSpot Content Marketing
January 11, 2030 - December 30, 2025HubSpot Inbound Marketing
January 11, 2030 - December 30, 2025Canva Essentials
January 11, 2030 - December 30, 2025Industry Experience
Professional Services, Media & Entertainment, Retail, Software & Internet, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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