I am a dynamic and results-driven content marketing professional with 5+ years of experience crafting compelling content across multiple platforms. I am fluent in English and Arabic and have successfully managed and prepared content for websites, emails, and social media campaigns spanning Egypt, UAE, KSA, Qatar, Kuwait, and the USA. I excel at crafting copy that resonates with diverse audiences, planning and managing content for prominent accounts in medical tourism, F&B, automotive, aesthetic clinics, schools, sports, and digital marketing agencies. I focus on effective brand storytelling, collaborating effectively with cross-functional teams, and ensuring content quality through meticulous editing, delivering impactful results for clients.

Salma Ahmad

I am a dynamic and results-driven content marketing professional with 5+ years of experience crafting compelling content across multiple platforms. I am fluent in English and Arabic and have successfully managed and prepared content for websites, emails, and social media campaigns spanning Egypt, UAE, KSA, Qatar, Kuwait, and the USA. I excel at crafting copy that resonates with diverse audiences, planning and managing content for prominent accounts in medical tourism, F&B, automotive, aesthetic clinics, schools, sports, and digital marketing agencies. I focus on effective brand storytelling, collaborating effectively with cross-functional teams, and ensuring content quality through meticulous editing, delivering impactful results for clients.

Available to hire

I am a dynamic and results-driven content marketing professional with 5+ years of experience crafting compelling content across multiple platforms. I am fluent in English and Arabic and have successfully managed and prepared content for websites, emails, and social media campaigns spanning Egypt, UAE, KSA, Qatar, Kuwait, and the USA.

I excel at crafting copy that resonates with diverse audiences, planning and managing content for prominent accounts in medical tourism, F&B, automotive, aesthetic clinics, schools, sports, and digital marketing agencies. I focus on effective brand storytelling, collaborating effectively with cross-functional teams, and ensuring content quality through meticulous editing, delivering impactful results for clients.

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Experience Level

Expert

Language

English
Fluent
Arabic
Fluent

Work Experience

Online Web Content Writer at Arab American Chamber of Commerce
May 1, 2019 - November 1, 2020
Wrote online web content and materials, contributing to content strategy and editorial quality for a US-based chamber.
Senior Bilingual Copywriter at Good Digital
September 1, 2018 - April 1, 2019
Specialized in bilingual copy for medical, pharmaceutical, F&B, hospitality, and retail accounts; produced website content, press releases, and marketing materials; collaborated with cross-functional teams to align messaging with local markets.
Senior Bilingual Copywriter at Reward Lion
November 1, 2021 - August 1, 2022
Specialized in crafting informative and engaging content for legal and commercial document certification services; wrote and proofreading website content targeting U.S. manufacturers, exporters, businesses, and forwarders; collaborated with cross-functional teams to meet project objectives.
Senior Content Editor at A2Z Media
March 1, 2024 - Present
Led content creation and planning for prominent accounts in medical tourism, F&B, automotive, aesthetics clinics, schools, sports, and digital marketing agencies; developed tailored messaging, wrote blog posts, press releases, and site content; ensured localization and adherence to brand guidelines.
Web Content Writer at Arab American Chamber of Commerce
May 1, 2019 - November 1, 2020
Wrote and edited web content for legal and commercial documentation; targeted U.S.-based manufacturers; conducted research; collaborated with cross-functional teams to ensure accuracy, relevance, and brand consistency across materials.
Senior Bilingual Copywriter at Go Good Digital
September 1, 2018 - April 1, 2019
Crafted bilingual English-Arabic copy for the Egypt market; specialized in the medical, F&B, events planning, and hospitality sectors; refined copy briefs through research and stakeholder collaboration; delivered high-quality content on tight deadlines.
Junior Bilingual Copywriter at NTAM Tech
September 1, 2020 - September 1, 2021
Focused on Middle East markets; produced bilingual content in English and Arabic for medical, F&B, retail, and hospitality sectors; conducted in-depth research to ensure accuracy and cultural alignment with target audiences.
Senior Content Executive at A2Z Media
July 1, 2023 - March 1, 2024
Managed bilingual content creation and strategy across English and Arabic; supported social media, website, and email content; focused on localization, SEO optimization, and brand storytelling for clients in multiple markets.
Senior Content Executive at A2Z Media
March 1, 2024 - Present
Continued content strategy and creation for A2Z Media with English and Arabic content; expanded to Doha, Qatar market; ongoing role with focus on localization, SEO, and cross-platform content.

Education

Bachelor of English Literature, Language & Translation at Faculty of Arts, Alexandria University
January 1, 2013 - January 1, 2017
Bachelor of English Literature, Language & Translation at Arab Academy for Science, Technology & Maritime Transport
January 1, 2013 - January 1, 2017

Qualifications

Professional Digital Marketing Diploma
January 11, 2030 - January 1, 2026

Industry Experience

Media & Entertainment, Healthcare, Education, Retail, Travel & Hospitality, Professional Services