Hello, I'm Dana Meyer—a marketing professional with over 20 years of experience in strategic planning, creative development, and execution across B2B and B2C campaigns. I thrive on turning ideas into measurable results, collaborating with executives, physicians, and stakeholders to build campaigns that move people to act. My work spans copywriting, content creation, editing, design, and brand management, and I love turning complex concepts into clear, compelling stories. I'm passionate about building strategic partnerships that lead to unique collaborations and broad exposure to new target audiences. I enjoy leading multi-disciplinary teams, leveraging data-driven insights to inform campaigns, and delivering on-budget, high-impact initiatives across healthcare, education, and nonprofit sectors.

Hello, I'm Dana Meyer—a marketing professional with over 20 years of experience in strategic planning, creative development, and execution across B2B and B2C campaigns. I thrive on turning ideas into measurable results, collaborating with executives, physicians, and stakeholders to build campaigns that move people to act. My work spans copywriting, content creation, editing, design, and brand management, and I love turning complex concepts into clear, compelling stories. I'm passionate about building strategic partnerships that lead to unique collaborations and broad exposure to new target audiences. I enjoy leading multi-disciplinary teams, leveraging data-driven insights to inform campaigns, and delivering on-budget, high-impact initiatives across healthcare, education, and nonprofit sectors.

Available to hire

Hello, I’m Dana Meyer—a marketing professional with over 20 years of experience in strategic planning, creative development, and execution across B2B and B2C campaigns. I thrive on turning ideas into measurable results, collaborating with executives, physicians, and stakeholders to build campaigns that move people to act. My work spans copywriting, content creation, editing, design, and brand management, and I love turning complex concepts into clear, compelling stories.

I’m passionate about building strategic partnerships that lead to unique collaborations and broad exposure to new target audiences. I enjoy leading multi-disciplinary teams, leveraging data-driven insights to inform campaigns, and delivering on-budget, high-impact initiatives across healthcare, education, and nonprofit sectors.

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Language

English
Fluent

Work Experience

Communications Specialist, Orthopaedic Surgery at University of Nebraska Medical Center (UNMC)
July 1, 2001 - February 20, 2015
Responsible for communications and marketing collateral for orthopaedic surgery, including donor communications, resident recruitment materials, publications, newsletters, and patient education. Managed budgeting and project oversight, wrote and edited materials, and coordinated design, printing, and distribution. Led fundraising efforts for a medical mission trip.
Senior Marketing Specialist at Nebraska Medicine
February 20, 2015 - September 20, 2018
Directed end-to-end marketing campaigns, donor appeals, resident recruitment and patient marketing collateral. Produced promotional materials, annual reports, newsletters, and patient education materials. Managed budgets, project management, writing, editing, design, print coordination, and distribution. Led fundraising efforts for an annual medical mission trip.
Senior Marketing Coordinator at FYRA Engineering
January 1, 2019 - August 1, 2019
Led end-to-end marketing for eight specialty service lines in collaboration with executives, physicians and stakeholders. Leveraged market data and trends to create integrated multi-media campaigns, driving patient retention, inquiries and referrals.
Marketing Manager and Events at Fontenelle Forest
October 20, 2019 - January 20, 2024
Developed and executed on-budget marketing strategies for eight specialty service lines in collaboration with executives, physicians and stakeholders. Used market data to create integrated multi-media campaigns, driving patient retention, inquiries and referrals. Led mass media projects (including a 2016 television campaign) and launched a successful multi-platform Hepatitis C Clinic campaign with strong margins.
Communications Specialist at UNMC, Orthopaedic Surgery
July 1, 2001 - February 20, 2015
Created communications materials, managed donor communications, resident recruitment, and patient education content; collaborated with teams to align messaging and branding across the department.

Education

Bachelor of Journalism and Mass Communications, Advertising Major at University of Nebraska-Lincoln
January 11, 2030 - January 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Professional Services, Non-Profit Organization, Education, Media & Entertainment