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Hi, I’m Alanaa Leonard. I recently earned my Bachelor of Science in Business Administration from Fayetteville State University with a GPA of 3.6, and I was honored on the Dean’s List and Chancellor’s List. I love turning ideas into clear, compelling marketing content and event experiences that resonate with audiences. Over the past few years I’ve supported marketing campaigns and career services initiatives at Wells Fargo, Altria, Fayetteville State University, and Red Ventures, with remote and hybrid work across locations. I enjoy collaborating across teams to deliver data-driven insights, engaging events, and polished communications that align with strategic goals. I’m excited to continue growing as a marketing and insights professional.…Hi, I’m Alanaa Leonard. I recently earned my Bachelor of Science in Business Administration from Fayetteville State University with a GPA of 3.6, and I was honored on the Dean’s List and Chancellor’s List. I love turning ideas into clear, compelling marketing content and event experiences that resonate with audiences. Over the past few years I’ve supported marketing campaigns and career services initiatives at Wells Fargo, Altria, Fayetteville State University, and Red Ventures, with remote and hybrid work across locations. I enjoy collaborating across teams to deliver data-driven insights, engaging events, and polished communications that align with strategic goals. I’m excited to continue growing as a marketing and insights professional.

Alanaa N. Leonard

Content Creator, Marketer, Brand Strategist, +2

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Hi, I’m Alanaa Leonard. I recently earned my Bachelor of Science in Business Administration from Fayetteville State University with a GPA of 3.6, and I was honored on the Dean’s List and Chancellor’s List. I love turning ideas into clear, compelling marketing content and event experiences that resonate with audiences. Over the past few years I’ve supported marketing campaigns and career services initiatives at Wells Fargo, Altria, Fayetteville State University, and Red Ventures, with remote and hybrid work across locations. I enjoy collaborating across teams to deliver data-driven insights, engaging events, and polished communications that align with strategic goals. I’m excited to continue growing as a marketing and insights professional.…Hi, I’m Alanaa Leonard. I recently earned my Bachelor of Science in Business Administration from Fayetteville State University with a GPA of 3.6, and I was honored on the Dean’s List and Chancellor’s List. I love turning ideas into clear, compelling marketing content and event experiences that resonate with audiences. Over the past few years I’ve supported marketing campaigns and career services initiatives at Wells Fargo, Altria, Fayetteville State University, and Red Ventures, with remote and hybrid work across locations. I enjoy collaborating across teams to deliver data-driven insights, engaging events, and polished communications that align with strategic goals. I’m excited to continue growing as a marketing and insights professional.

Available to hire

Hi, I’m Alanaa Leonard. I recently earned my Bachelor of Science in Business Administration from Fayetteville State University with a GPA of 3.6, and I was honored on the Dean’s List and Chancellor’s List. I love turning ideas into clear, compelling marketing content and event experiences that resonate with audiences.

Over the past few years I’ve supported marketing campaigns and career services initiatives at Wells Fargo, Altria, Fayetteville State University, and Red Ventures, with remote and hybrid work across locations. I enjoy collaborating across teams to deliver data-driven insights, engaging events, and polished communications that align with strategic goals. I’m excited to continue growing as a marketing and insights professional.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Audit Analyst at Wells Fargo

July 1, 2025 - Present

Coordinate cross-department meetings, manage schedules, and maintain documentation for ongoing audit projects; Prepare documentation, presentations, and communications for senior leadership, ensuring clarity and alignment with compliance goals; Collaborate with internal stakeholders to streamline workflows and meet strict deadlines.

Consumer Market Insights & Innovation Intern at Altria

May 1, 2023 - August 31, 2023

Supported marketing and event initiatives by conducting market research, competitive analysis, and consumer insights studies. Contributed to presentations and marketing collateral for internal and external stakeholders. Partnered with cross-functional teams to develop engagement strategies for target audiences.

Peer Career Coach at Fayetteville State University

August 1, 2022 - May 1, 2024

Planned, promoted, and facilitated career events, workshops, and presentations for students. Managed event logistics, including scheduling, venue preparation, and attendee communications. Produced and edited promotional materials for print, digital, and in-person marketing campaigns. Built relationships with faculty, employers, and student organizations to boost participation in career services programs.

Paid Media Analyst Intern at Red Ventures

June 1, 2022 - July 31, 2022

Developed data-driven insights to improve marketing campaigns, supporting product launches and event promotions. Created reports and dashboards to track campaign performance. Collaborated with marketing teams to optimize messaging for targeted audiences.

Personality Host at Bronco-Radio

August 1, 2020 - Present

Hosted campus radio segments, engaging listeners with live shows and interviews.

Parliamentarian at Residence Hall Association

August 1, 2021 - June 1, 2022

Acted as parliamentarian, overseeing meeting procedures and governance.

Mentor at Thurgood Marshall Scholars Program

June 1, 2021 - Present

Mentored program participants, supporting academic and leadership development.

Orientation Leader at Student Leadership

August 1, 2021 - Present

Assisted in planning and leading orientation activities for new students.