Available to hire
I am a passionate and creative beauty enthusiast with retail expertise and strong technical make-up skills. Experienced in delivering warm, personalised customer service and creating looks that inspire confidence, enhance natural beauty and self-expression.
Known for being approachable, detail-oriented, and confident in fast paced environments, I am committed to helping customers look and feel their best through artistry and authentic connection.
Experience Level
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Yoruba
Advanced
Work Experience
Digital Strategist at The Redwolf Company
February 1, 2025 - September 1, 2025Planned and executed high-performing digital advertising campaigns for multiple brands across various industries. Developed comprehensive media plans and managed budgets to ensure optimal campaign performance and cost-efficiency. Conducted thorough market, audience, brand, and competitor analyses to inform and shape data-driven strategy documents. Crafted bespoke digital marketing strategies tailored to each brand's objectives, target audience, and market positioning. Managed and optimized campaigns across platforms including Meta Ads Manager and Google Ads. Monitored and analyzed campaign performance, implementing strategic adjustments in real-time to maximize results. Consistently delivered campaigns that exceeded defined KPIs, driving strong brand engagement and measurable ROI. Provided actionable strategic insights that positioned client brands ahead of competitors in the digital space. Collaborated cross-functionally with creative and content teams to ensure alignment and consiste
Media Support Analyst at DLC Media
May 1, 2024 - December 1, 2024Managed and handled social media accounts across the board. Created and curated content tailored to the target audience, leading to a significant increase in followers and engagement across social media platforms. Oversaw Digital Communications, including Social Media Management, Email Marketing, and Web Optimization. Worked alongside the creative team to create a new website, providing them with copies and strong points for website development. Developed social media reports for accounts handled across board. Increased social media following by 15%. Created and ran LinkedIn accounts from scratch. Developed copies for social media posts. Developed social media calendars for social media accounts. Ran email marketing campaigns that had engagements and yielded positive results.
Creative Brand Strategist at GDM Group
January 1, 2024 - February 1, 2024Worked on competitive analysis for clients, providing insights on how they could the market leader amongst their competitors. Developed a report for a digital ad ran on LinkedIn and Facebook. Worked on strategy and execution plans for various brands. Worked on Target Audience research for brands and how best they could reach their Target. Worked on Market research and Analysis of the market for different brands.
Social Media Manager at Life of Cyzar
April 1, 2023 - October 1, 2023Developed a Social Media Content Calendar. Created and edited Video Content for Social Media Platforms. Worked on behind the scenes content for photoshoots. Worked on Sponsored ads to create awareness on the brand.
Digital Executive Intern at Connect Marketing Services, Lagos
February 1, 2023 - December 1, 2023Brands and Communication Unit. February 2023-June 2023, October 2023-December 2023. Worked on Digital Plans and Reports for various brands. Video Coverage of activations and Experiential Marketing Campaigns. Created and followed up on social media content. Worked on Social media content calendar for various platforms. Developed Instagram-specific social media content. Wrote Blog Posts for company Website. Focused on gaining a better grasp of target consumers and creating plans and content that appeal to them. Came up with Digital campaigns suited for various target audience. Wrote copies for various Instagram Related Content. Created and edited content for various social media platforms. Assisted on writing communication plans for various fields. Research, Strategy and Innovation Unit (June 2023-October 2023): Worked on Marketing strategies for Brands; Carried out Target Specific Research; Came up with Marketing strategies and Single Minded Propositions for brands.
Creative and Social Media Intern at Bluebird Communications, Lagos
August 1, 2021 - October 1, 2021Created advertisements for a variety of brands. Designed and created templates for digital advertisements. Wrote copies for various content. Focused on gaining a better grasp of target consumers and designing adverts that appeal to them. Created advertising concepts for a variety of industries, including finance, insurance, housing, medicines, government agencies, and others. Developed Instagram-specific social media content. Increased audience traction on social media pages. Designed content for the social media page suited for Gen Z and Millennials. Gathered and interacted with the audience for online interactions on clubhouse.
Social Media Intern at City FM, Lagos
August 1, 2019 - October 1, 2019Worked on the morning show, Breakfast in the city. Tweeted content on what was being discussed on the show.
Freelance Make Up Artist at Glam By Mipo
February 1, 2021 - PresentProvided professional make-up looks for friends, classmates, and small events (birthdays, photoshoots, graduations). Developed strong knowledge of foundation matching, colour correction, and product layering techniques. Created social media content showcasing before-and-after transformations. Managed bookings, client communication, and product selection independently. Developed strong hygiene practices and knowledge of current beauty trends. Built an online beauty portfolio showcasing tutorials and how-to for beginners. Constantly explore new trends, brands, and techniques in the beauty industry. Passionate about empowering customers through creative make-up artistry.
Events Server / Hospitality Assistant at Derad Ice Services
August 1, 2022 - September 1, 2025Delivered warm, attentive, and professional customer service during events, ensuring guests felt valued and well cared for. Managed beverage service efficiently, anticipating guest needs and maintaining a polished presentation. Assisted in setting up and organizing service stations to ensure smooth, coordinated operations. Upheld high standards of cleanliness, presentation, and attention to detail in all service areas. Collaborated effectively with team members to create a welcoming and enjoyable atmosphere for guests.
Education
MSc Digital Marketing at University of Huddersfield
January 1, 2025 - January 1, 2026BSc Mass Communication at Caleb University
January 1, 2018 - January 1, 2022MSc Digital Marketing at University of Huddersfield
January 1, 2025 - January 1, 2026B.Sc. Mass Communication at Caleb University, Lagos, Nigeria
January 1, 2018 - January 1, 2022Qualifications
Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Education, Retail
Experience Level
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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