Creative UI/UX & Graphic Designer with 5+ years of experience designing user-centered web experiences. Skilled in user research, Figma prototyping, usability testing, and creating intuitive interfaces that improve adoption and satisfaction. Experienced across marketing and content production—planning performance campaigns, optimizing lead conversions, and producing real estate video content. Passionate about leveraging insights to deliver design systems and visually consistent, business-aligned digital products.

Javairia Maqsood

Creative UI/UX & Graphic Designer with 5+ years of experience designing user-centered web experiences. Skilled in user research, Figma prototyping, usability testing, and creating intuitive interfaces that improve adoption and satisfaction. Experienced across marketing and content production—planning performance campaigns, optimizing lead conversions, and producing real estate video content. Passionate about leveraging insights to deliver design systems and visually consistent, business-aligned digital products.

Available to hire

Creative UI/UX & Graphic Designer with 5+ years of experience designing user-centered web experiences. Skilled in user research, Figma prototyping, usability testing, and creating intuitive interfaces that improve adoption and satisfaction.

Experienced across marketing and content production—planning performance campaigns, optimizing lead conversions, and producing real estate video content. Passionate about leveraging insights to deliver design systems and visually consistent, business-aligned digital products.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Advanced
Hindi
Fluent
Arabic
Intermediate

Work Experience

Digital Marketer & Video Editor at Enchanted Homes Dubai
January 1, 2025 - Present
Planned and executed data-driven digital marketing campaigns across Meta Ads, Google Ads, and social media, contributing to property sales exceeding AED 4M+. Produced and edited high-quality real estate videos, walkthroughs, and promotional reels to attract qualified buyers and investors. Managed social media strategy and content creation, optimizing ad performance to increase engagement and lead conversions. Collaborated with sales and creative teams to align marketing efforts with project objectives and maintain branding consistency. Monitored campaign analytics, SEO/SEM performance, and market trends to maximize ROI and drive continuous sales growth.
Senior UI/UX Designer at Elements Info Tech, Ltd
January 1, 2022 - January 1, 2025
Improved product usability by developing user flows and wireframes to streamline navigation, reducing user frustration and support tickets by 40%. Conducted A/B testing on design elements to inform final decisions and improve user satisfaction scores by 20%. Created and maintained a reusable UI library in Figma to accelerate the design process and ensure consistency across teams. Worked cross-functionally to align user experience improvements with product goals.
UI/UX Designer at Mindtech Pvt Ltd
January 1, 2020 - January 1, 2022
Designed intuitive UX experiences through wireframing and prototyping, improving clarity and navigation for users. Collaborated with product and development stakeholders to refine user journeys and ensure usability across mobile and web. Contributed to design consistency through reusable components and maintained UI standards within the team.
Senior Graphic Designer at Mindtech Pvt Ltd
January 1, 2019 - January 1, 2020
Conceptualised and delivered creative design solutions aligned with client objectives and brand identities. Produced marketing collateral, branding materials, and digital graphics while maintaining quality assurance across deliverables. Led and mentored junior designers to ensure design consistency. Managed multiple design projects, created reusable templates and style guides to improve workflow efficiency, and stayed current with industry trends and tools.

Education

Bachelor's Degree in Computer Sciences at Allama Iqbal Open University
January 1, 2012 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Real Estate & Construction, Education, Professional Services