I am a seasoned media director and digital strategy leader with a proven track record of delivering cross-platform campaigns that meet business objectives. I merge data-driven insights with creative storytelling to optimize budgets, boost performance, and deliver measurable results for clients. I thrive on collaborating with cross-functional teams and clients to drive campaigns from concept to impact. I’m a collaborative leader who builds strong relationships, mentors teams, and thrives in fast-paced environments. My experience spans paid search, social, video, and content strategy, always with a focus on accountability, reporting, and growth.

Sarah Hussain

I am a seasoned media director and digital strategy leader with a proven track record of delivering cross-platform campaigns that meet business objectives. I merge data-driven insights with creative storytelling to optimize budgets, boost performance, and deliver measurable results for clients. I thrive on collaborating with cross-functional teams and clients to drive campaigns from concept to impact. I’m a collaborative leader who builds strong relationships, mentors teams, and thrives in fast-paced environments. My experience spans paid search, social, video, and content strategy, always with a focus on accountability, reporting, and growth.

Available to hire

I am a seasoned media director and digital strategy leader with a proven track record of delivering cross-platform campaigns that meet business objectives. I merge data-driven insights with creative storytelling to optimize budgets, boost performance, and deliver measurable results for clients. I thrive on collaborating with cross-functional teams and clients to drive campaigns from concept to impact.

I’m a collaborative leader who builds strong relationships, mentors teams, and thrives in fast-paced environments. My experience spans paid search, social, video, and content strategy, always with a focus on accountability, reporting, and growth.

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Language

English
Fluent
Urdu
Fluent
French
Beginner

Work Experience

Media Director at Get Community Inc.
January 1, 2020 - June 30, 2025
Led the development and execution of digital advertising strategies, managing cross-platform client campaigns to drive performance and meet business objectives. Analyzed campaign data to deliver actionable insights, optimize budget allocation, and enhance overall campaign effectiveness. Oversaw budget management for paid search and media campaigns, ensuring financial targets were met and client expectations aligned with outcomes. Collaborated closely with Account Managers and clients, providing strategic guidance, timely updates, and comprehensive reporting to ensure successful campaign delivery.
Digital Media Strategist at Get Community Inc.
February 1, 2017 - January 31, 2020
Managed end-to-end paid media campaigns across multiple digital platforms, including budgeting, strategic development, and execution. Conducted in-depth market research and performance analysis to identify trends and optimize campaign outcomes, driving improved results. Diagnosed and resolved conversion tracking issues, providing data-driven recommendations to clients for enhancing campaign performance.
Business Operations Coordinator at Odience Media FZ LLC
February 1, 2015 - March 31, 2016
Led and managed a high-performing team overseeing operations for the largest Arabic YouTube Multi-Channel Network, driving strategic growth and content optimization. Developed and implemented SEO strategies that resulted in significant growth in subscribers, views, and watch time across 200+ YouTube channels. Managed key brand and music accounts, ensuring content optimization, performance tracking, and alignment with financial objectives. Collaborated with Google to resolve CMS-related issues, optimizing YouTube channel management and enhancing overall operational efficiency.
Business Operations Manager at CNS Technologies
November 1, 2012 - February 28, 2015
Developed and executed comprehensive marketing strategies to drive brand awareness and revenue growth, aligning initiatives with business objectives. Managed end-to-end logistics, material sourcing, and vendor relationships, ensuring seamless project execution and on-time delivery. Oversaw financial operations, including budgeting, financial reporting, and variance analysis, ensuring alignment with organizational goals and maintaining fiscal responsibility.
Executive Assistant (Internship) at CNS Technologies
June 1, 2008 - September 30, 2008
Delivered administrative support, managing payroll functions and assisting with HR and accounting tasks to ensure efficient office operations.

Education

Bachelor's Degree in Business/Management Economics at University of California, Santa Cruz
September 1, 2006 - August 31, 2010
High School Diploma at American School of Dubai
August 1, 2003 - June 30, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet