I'm a results-driven Art Director with a strategic, creative mindset and a strong focus on impactful design. I value clear communication, innovation, and continuous growth, leading ideas from concept to execution with professionalism and purpose. I thrive collaborating across teams and mentoring designers, delivering campaigns that resonate with audiences while upholding brand integrity. I'm always learning, exploring new tools and methods to stay ahead in a fast-paced industry.

Muzzammil Yusuff

I'm a results-driven Art Director with a strategic, creative mindset and a strong focus on impactful design. I value clear communication, innovation, and continuous growth, leading ideas from concept to execution with professionalism and purpose. I thrive collaborating across teams and mentoring designers, delivering campaigns that resonate with audiences while upholding brand integrity. I'm always learning, exploring new tools and methods to stay ahead in a fast-paced industry.

Available to hire

I’m a results-driven Art Director with a strategic, creative mindset and a strong focus on impactful design. I value clear communication, innovation, and continuous growth, leading ideas from concept to execution with professionalism and purpose.

I thrive collaborating across teams and mentoring designers, delivering campaigns that resonate with audiences while upholding brand integrity. I’m always learning, exploring new tools and methods to stay ahead in a fast-paced industry.

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Language

English
Fluent

Work Experience

Art Director at BBDO West Africa
June 1, 2018 - September 30, 2020
Designing visually impactful social media assets (posts, stories, ads, videos) across platforms for FrieslandCampina, Coca-Cola and Nivea. Collaborating with copywriters and account managers to develop concepts aligned with brand voice and marketing goals. Optimizing designs for different formats while maintaining brand consistency. Managing multiple social media design projects to ensure timely delivery.
Senior Art Director at Dentsu Creative (formerly Isobar)
October 1, 2020 - March 31, 2021
Leading and mentoring a team of designers to create cohesive and impactful visual campaigns for print, digital, and experiential marketing for brands like Access Bank, CTAP, Mamador. Collaborating with clients, project managers, and cross-functional teams to define design strategies. Overseeing the creative process from concept to final execution. Leading brainstorming sessions and presenting concepts to clients, incorporating feedback while maintaining integrity. Managing multiple projects ensuring timely delivery.
Design Lead at Imaginarium Marketing Comms.
April 1, 2021 - May 31, 2022
Collaborating with product development, marketing and sales to align creative efforts with company goals. Overseeing the design and development of product packaging, ensuring it meets both aesthetic standards and regulatory requirements. Analyzing market trends and consumer behavior with Brand Manager to develop targeted creative strategies that increased brand visibility and market share. Ensuring consistency and alignment of all creative assets with the company’s vision and brand standards. Coordinating with external vendors, photo/videographers, and illustrators to bring creative concepts to life.
Creative Manager at BUA Foods Plc
June 1, 2022 - Present
Crafting tailored digital contents for social media, email marketing and mobile platforms to engage target audiences in African regions. Refining creative assets, ensuring they adhere to the brand’s global guidelines while being culturally relevant and regionally impactful.
Digital Designer at TransferGo Africa
September 1, 2022 - December 31, 2025

Education

HND. Graphics Design at Yaba College of Technology
August 4, 2014 - March 21, 2017
ND. Fine Art at Yaba College of Technology
August 8, 2011 - July 25, 2013
B.A. Visual Comms. at South America University
September 5, 2016 - December 4, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Manufacturing