Strategic leadership managing full-stack SEO, PPC (Google Ads, Meta Ads), and social media campaigns for a portfolio of high-growth clients; drove market expansion by researching and implementing new ad services (TikTok Ads and Pinterest Ads) to capture new market segments; maintained high client retention through transparent performance reporting and aligning strategy with client business objectives.

Senior Project Manager (Paid Social & Governance) at The Social Element

September 1, 2019 - April 1, 2022

Oversaw two enterprise-level social media projects with combined annual budgets over $2M, ensuring on-time and on-budget delivery; created and executed paid media strategies across Facebook and Instagram for Fortune 500 clients increasing engagement and brand recognition; managed governance and processes across FB, IG, Twitter, and TikTok; led large-scale community management for 30+ national brands.

SEO Project Manager (Integrated Marketing & Web Builds) at Coalition Technologies

November 1, 2016 - September 1, 2019

Revenue performance: consistently led the agency’s highest monthly revenue and achieved double-digit traffic and revenue gains for all clients through integrated SEO and PPC strategies; Ad construction: built highly successful conversion-focused campaigns in Google Ads and Facebook Ads; E-commerce development: led project management for complex e-commerce builds on BigCommerce, Shopify, and Magento for high-profile clients; client leadership: acted as single point of contact, managing client communication, budgeting, reporting, and task execution for integrated marketing campaigns.