I am a digital marketer with a passion for creating some magic. From a young age, I have always enjoyed both technology and being around people, so I believe in a co-creation approach between the company and myself in building the best brand possible. Having started this journey 4 years ago, I believe I already have a huge understanding and working knowledge across a plethora of industries. I had the opportunity to work in E-Commerce, Pharmaceutical, Insurance, Technology and Retail industries, practically experiencing how creating a brand evolves over the different industries. These experiences have grown me with crucial skills in AI, Risk Management, Strategic Change Management and digital marketing tools/software. Imagine a world where one can experience a brand digitally, this is the experience that I believe we can build together. I am extremely confident in my abilities and, given the right opportunity, am keen to reach my full potential which I truly believe is very high.

Gayathri Bharathan

I am a digital marketer with a passion for creating some magic. From a young age, I have always enjoyed both technology and being around people, so I believe in a co-creation approach between the company and myself in building the best brand possible. Having started this journey 4 years ago, I believe I already have a huge understanding and working knowledge across a plethora of industries. I had the opportunity to work in E-Commerce, Pharmaceutical, Insurance, Technology and Retail industries, practically experiencing how creating a brand evolves over the different industries. These experiences have grown me with crucial skills in AI, Risk Management, Strategic Change Management and digital marketing tools/software. Imagine a world where one can experience a brand digitally, this is the experience that I believe we can build together. I am extremely confident in my abilities and, given the right opportunity, am keen to reach my full potential which I truly believe is very high.

Available to hire

I am a digital marketer with a passion for creating some magic. From a young age, I have always enjoyed both technology and being around people, so I believe in a co-creation approach between the company and myself in building the best brand possible. Having started this journey 4 years ago, I believe I already have a huge understanding and working knowledge across a plethora of industries.

I had the opportunity to work in E-Commerce, Pharmaceutical, Insurance, Technology and Retail industries, practically experiencing how creating a brand evolves over the different industries. These experiences have grown me with crucial skills in AI, Risk Management, Strategic Change Management and digital marketing tools/software. Imagine a world where one can experience a brand digitally, this is the experience that I believe we can build together. I am extremely confident in my abilities and, given the right opportunity, am keen to reach my full potential which I truly believe is very high.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Hindi
Intermediate
Malayalam
Intermediate

Work Experience

Marketing Associate at Enet (Open Access Network)
April 1, 2025 - Present
Redesigned the UI/UX of 15+ website pages in collaboration with developers, followed by SEO best practices to improve visibility by 15%. Created 50+ LinkedIn posts and social media campaigns with integrated SocialBee, leading to higher engagement. Planned and executed 5+ brand video shoots with media agencies. Automated 10+ email campaigns in Pardot integrated with Salesforce, driving higher lead generation. Developed brand assets to ensure consistency across channels. Delivered 30+ sprint projects using Monday.com and ClickUp, improving team focus and achieving 15% faster turnaround.
Social Media Manager at The Coffee Shot
November 1, 2024 - January 31, 2025
Managed Instagram and Facebook presence, growing followers by 5% and creating engaging content including graphic posters and promotional videos with caption SEO and reels to extend reach by 3-5%. Implemented SEO techniques in captions, keywords and hashtags to boost brand visibility. Developed a monthly social media calendar and tracked performance, increasing visits by 3% month over month.
Marketing Intern at Napblog
November 1, 2024 - January 31, 2025
Delivered marketing services for a startup, focusing on lead generation, campaign development and CRM management using HubSpot and other tools. Created client presentations and managed campaigns, contributing to a 5% increase in outreach to potential clients. Conducted market research on client companies to tailor messaging.
Head Coordinator at Centre for Emerging Business Technology
January 1, 2021 - July 31, 2022
Organized 10+ webinars/seminars on emerging business technologies, inviting startup founders and developers. Assisted speakers with onboarding and event logistics. Created promo videos and banners in Canva and Adobe to raise brand visibility by 15%.
Assistant Manager - IT PMO at Bajaj Allianz Life Insurance
June 1, 2022 - July 31, 2023
Managed digital assets for Bajaj Life Insurance products, focusing on smoother product launches (20% improvement), faster defect resolution (30%), and improved testing processes (20%). Coordinated with cross-functional teams to align project goals and tracked progress via daily stand-ups and sprints using Jira. Led UI/UX testing to improve product visibility and delivered scenario-based testing for product deployment.
Marketing Executive at Wonderwheel Enterprise
May 1, 2018 - July 31, 2019
Conducted market research through case studies, social media and articles to generate 500+ live leads and onboard vendors for an e-commerce platform. Converted 300+ leads into full-time partners and collaborated with the team to improve UI/UX and web UI.
Marketing Intern at Gansons Pvt Ltd
June 1, 2023 - August 31, 2023
During internship focusing on campaign development, LinkedIn outreach, and content creation. Created visuals for campaigns and used LinkedIn Ads to boost reach. Worked with cross-functional teams to plan and execute marketing activities.

Education

MBA in Marketing at Christ University
January 1, 2020 - December 31, 2022
MSc in Digital Marketing at University College Dublin
January 1, 2023 - December 31, 2024
BSc in Computer Science at University of Mumbai
January 1, 2015 - December 31, 2018

Qualifications

Google Ads Certification
January 1, 2024 - March 17, 2026
Display & Video 360 - Google
January 1, 2024 - March 17, 2026
Getting Started in Google Analytics
January 1, 2021 - March 17, 2026
IEEE Xplore Publication: Subscriber Preference and Content Consumption Pattern toward OTT Platform
January 1, 2021 - March 17, 2026

Industry Experience

Media & Entertainment, Software & Internet, Financial Services, Retail, Education, Professional Services