I am a results-focused Senior SEO Specialist with 8+ years of experience driving organic traffic growth and improving search rankings. I specialize in technical SEO, local SEO, and Answer Engine Optimization (AEO), and I lead data-driven digital marketing initiatives that align with business goals. I stay ahead of evolving algorithms and AI-powered answer engines, and I enjoy mentoring teams to deliver measurable results. I collaborate with cross-functional teams to implement scalable SEO and content strategies, build robust analytics dashboards, and maintain a hands-on approach to optimization. I’m passionate about transforming complex data into actionable insights and helping organizations grow their online presence in an ever-changing digital landscape.

EJIRO JOSEPH STEPHENS

I am a results-focused Senior SEO Specialist with 8+ years of experience driving organic traffic growth and improving search rankings. I specialize in technical SEO, local SEO, and Answer Engine Optimization (AEO), and I lead data-driven digital marketing initiatives that align with business goals. I stay ahead of evolving algorithms and AI-powered answer engines, and I enjoy mentoring teams to deliver measurable results. I collaborate with cross-functional teams to implement scalable SEO and content strategies, build robust analytics dashboards, and maintain a hands-on approach to optimization. I’m passionate about transforming complex data into actionable insights and helping organizations grow their online presence in an ever-changing digital landscape.

Available to hire

I am a results-focused Senior SEO Specialist with 8+ years of experience driving organic traffic growth and improving search rankings. I specialize in technical SEO, local SEO, and Answer Engine Optimization (AEO), and I lead data-driven digital marketing initiatives that align with business goals. I stay ahead of evolving algorithms and AI-powered answer engines, and I enjoy mentoring teams to deliver measurable results.
I collaborate with cross-functional teams to implement scalable SEO and content strategies, build robust analytics dashboards, and maintain a hands-on approach to optimization. I’m passionate about transforming complex data into actionable insights and helping organizations grow their online presence in an ever-changing digital landscape.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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Language

English
Fluent

Work Experience

Senior SEO Specialist at SiteDocs Safety Corporation
November 1, 2017 - Present
Increased organic traffic by 250% through comprehensive SEO strategy, resulting in substantial annual revenue growth. Led technical SEO initiatives: site migration, Core Web Vitals optimization, mobile-first indexing compliance. Developed local SEO strategies for 50+ locations, achieving top 3 rankings for 80% of target keywords. Implemented advanced schema markup and structured data, improving rich snippet visibility by 150%. Built link-building program earning 500+ high-quality backlinks from DR 70+ domains. Pioneered Answer Engine Optimization (AEO) in 2025, optimizing content for ChatGPT, Perplexity AI, and Google SGE. Created SEO/AEO dashboards using Google Data Studio with real-time performance insights. Mentored team of 3 junior SEO specialists, improving department efficiency by 40%.
SEO/WordPress Specialist - Contractor at CLOUD 7 TECH
October 1, 2016 - September 30, 2017
Optimized 30+ WordPress websites, achieving average organic traffic increase of 175%. Conducted technical audits identifying and resolving 1,000+ SEO issues. Implemented page speed optimization, improving Core Web Vitals scores by 60%. Developed custom SEO automation scripts, reducing manual tasks by 50%. Executed content strategies resulting in 200+ ranking keywords per client. Managed over 100 Google My Business Locations and Apple Maps profiles targeting local search traffic.
Global SEO Specialist at WIS International
November 1, 2016 - October 1, 2017
Managed international SEO strategy across Canada and the US locations, adapting to local search behaviors. Implemented hreflang tags and international targeting, reducing duplicate content issues by 90%. Conducted multilingual keyword research and optimization for FR language. Increased global organic visibility by 180% within 6 months.
SEO Manager - National at Sterling Bank PLC
October 1, 2011 - September 30, 2016
Developed and executed comprehensive SEO strategy for financial services sector. Achieved 1st page rankings for 85% of competitive banking keywords. Led website redesign project focusing on SEO best practices and user experience. Managed team of 5 digital marketing specialists. Increased organic lead generation by 300%, contributing to 25% of total bank acquisitions.
Marketing Strategist at Crusader Sterling Pensions Limited
October 1, 2005 - September 30, 2011
Developed integrated marketing strategies aligning with business objectives. Managed multi-channel campaigns including digital, print, and events. Conducted market research and competitive analysis to identify growth opportunities. Achieved 40% increase in customer acquisition through targeted marketing initiatives.

Education

Certificate in Front End Development at University of Calgary
January 11, 2030 - January 9, 2026
Certificate in Canadian Business Management at University of Calgary
January 11, 2030 - January 9, 2026
Master of Business Administration (MBA) - Business Management & Digital Marketing at Ladoke Akintola University of Technology
January 11, 2030 - January 1, 2011
Bachelor of Science (Honors) - Biological Sciences at University of Ilorin
January 11, 2030 - January 9, 2026

Qualifications

Google Analytics Individual Qualification; Google Ads (Ads Search; Ads Display); Analytics 4
January 11, 2030 - January 9, 2026
Digital Marketing & Web Management Certificate
January 11, 2030 - January 9, 2026
Chartered Manager (C.Mgr.)
January 11, 2030 - January 9, 2026
Chartered Manager (CMgr MCMI)
January 11, 2030 - January 9, 2026
Project Management Professional Prep; Strategic Marketing; Customer Acquisition & Retention
January 11, 2030 - January 9, 2026

Industry Experience

Professional Services, Financial Services, Software & Internet, Media & Entertainment